Our client is seeking a talented and innovative Digital/Graphic Designer to join their creative team on a freelance or full-time basis. The ideal candidate will have a strong eye for detail, a passion for design, and the ability to bring ideas to life through captivating visuals. You will play a key role in designing engaging content across digital and print platforms that aligns with our brand identity and marketing objectives.
Key Responsibilities
- Design Creation: Develop creative assets including website banners, social media graphics, email templates, advertisements, and print materials.
- Brand Consistency: Ensure all designs adhere to the company’s brand guidelines and maintain a cohesive visual identity.
- Collaboration: Work closely with marketing, product, and development teams to conceptualize and execute designs that meet business goals.
- User Experience (UX): Create user-friendly interfaces and visuals for websites, mobile apps, and other digital platforms.
- Illustration/Custom Graphics: Produce illustrations, icons, and infographics to support content creation.
- Photography/Video: Edit and enhance images or video content when needed.
- Trend Awareness: Stay updated on design trends, tools, and technologies to deliver cutting-edge visuals.
Qualifications
- Bachelor’s degree in Graphic Design, Digital Design, or a related field (or equivalent experience).
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD), Figma, or similar tools.
- Strong portfolio showcasing a range of digital and print design work.
- Knowledge of UX/UI principles and responsive design.
- Basic understanding of HTML, CSS, and web design is a plus.
- Excellent communication and time-management skills.
- Ability to handle multiple projects and meet deadlines in a fast-paced environment.
Preferred Skills
- Animation and motion graphics experience (e.g., After Effects).
- Experience with photography and video editing tools like Premiere Pro.
- Familiarity with A/B testing for creative assets.
- Experience designing for e-commerce or digital marketing campaigns.