Senior Marketing Designer

About the roleAs Senior Marketing Designer, you'll be the visual voice of our brand in market. You'll create the high-quality lead magnets, ad templates, product marketing materials, and landing page designs that help prospects understand why Shoplift matters—not through words, but through compelling visuals that show, don't tell.This isn't traditional marketing design work. You're not making generic social graphics or simple banner ads. You're creating sophisticated B2B SaaS marketing assets that need to match the quality bar set by our product design while serving a marketing purpose. Your work needs to stop the scroll, communicate value instantly, and convert prospects into customers.Here's what makes this role uniqueWe're a B2B SaaS company that doesn't take itself too seriously—our tagline is A/B Testing Doesn't Have to be a Pain in the SaaS. Our brand is bold, witty, and unapologetically different, which is one of our competitive advantages. But there's nuance here: we're daring without being whimsical, distinctive without being disorganized, confident without being loud. We need a designer who grasps this balance.The creative challenge? We're marketing to marketers. Our customers are some of the best B2C marketers in the world—the people running growth at brands like KITH, Liquid Death, and Casper. They recognize great brand work when they see it because it's what they do every day. If you're inspired by the idea of "brand recognizes brand" and want to create marketing design that makes sophisticated marketers stop and take notice, this is your opportunity.You'll work closely with our Demand Generation org to understand what campaigns need, what's converting, and what to build next. You'll also collaborate with Product, Partnerships, and Customer Success teams to surface the stories and data that make our marketing materials resonate.What You'll DoMarketing Creative & Campaign Assets- Design static ad templates for Meta, LinkedIn, and other paid channels that stop marketers mid-scroll- Create lead magnets (ebooks, guides, one-pagers) that look premium and convert- Build comparison visuals (before/after, without Shoplift vs. with Shoplift) that make value instantly clear- Design testimonial formats and social proof assets that work across channels- Create templated creative systems that can be adapted for different campaigns while maintaining brand consistencyBrand & Sales Materials- Create feature landing page designs that follow "show-don't-tell" philosophy- Build sales collateral, one-pagers, and partnership marketing materials- Design email headers, presentation templates, and other recurring brand assets- Extend and evolve Shoplift's visual identity as we scaleProduct Marketing Visualization- Design product marketing materials that highlight the excellence of the app- Create motion graphics and other dynamic visuals for various web mediums- Build a library of reusable marketing assets that maintain visual consistencyYou'll contribute immediately—creating assets from week one while learning the product, our customers, and what resonates in market. You're a Great Fit If...Must-haves:- 5+ years as a marketing or brand designer with a strong B2B SaaS portfolio- Expert-level Figma proficiency—you build organized, scalable systems- You understand brand nuance—the difference between bold and loud, confident and gimmicky, distinctive and chaotic- Template-based thinking—you create assets others can adapt and reuse- English proficiency for daily collaboration with US-based team- Portfolio demonstrating marketing design work that shows personality and sophistication (applications without portfolio won't be considered)Nice-to-haves:- Experience with ecommerce, Shopify, or conversion optimization tools- Motion design or animation skills- Performance marketing background (you understand what makes ads convert)- You've designed for marketing-savvy audiences before and know how to earn their attention