Senior B2B Digital Marketing Strategist at SoilDirect.com

Freelance B2B Digital Marketing Specialist (Click Page, Email & Media Campaigns) – SoilDirect.com

Remote | Contract | Flexible Hours

About SoilDirect.com

SoilDirect.com is revolutionizing the way residential and commercial buyers source soil, sand, gravel, and landscape materials by connecting them with top local suppliers through our easy-to-use online marketplace. As we expand our platform, we are looking for a B2B Digital Marketing Specialist to create and execute targeted click page, email, and media campaigns that will attract both material buyers and suppliers to our growing network.

Job Description

✅ Landing Page Strategy & Creation

• Develop high-converting click pages tailored for residential and commercial material buyers and suppliers.

• Craft compelling content that drives lead generation and sign-ups.

• Optimize pages for SEO and conversion performance.

✅ B2B Email Campaigns

• Design and implement email outreach campaigns targeting contractors, landscapers, and material suppliers.

• Create engaging copy and visuals that drive engagement and conversions.

• A/B test email campaigns for performance optimization.

✅ Media & Advertising Campaigns

• Launch targeted LinkedIn, Facebook, and Google Ads to drive traffic and sign-ups.

• Develop content and creative assets for paid and organic social campaigns.

• Analyze campaign data and adjust strategies for maximum ROI.

Who You Are

Experience: 3+ years in B2B digital marketing, preferably in construction, landscaping, or materials supply industries.

Skills: Strong knowledge of click funnels, email automation (Mailchimp, HubSpot, etc.), and ad campaign management (Google Ads, LinkedIn Ads, Facebook Ads).

Results-Driven: Proven ability to optimize campaigns for lead generation and conversion.

Creative & Analytical: Ability to craft compelling content while tracking and optimizing performance metrics.

What’s in It for You?

Competitive freelance contract with performance-based incentives.

Opportunity to shape the digital strategy of a growing marketplace.

Remote flexibility – work from anywhere!

Long-term potential for ongoing collaboration as we scale.

Ready to help SoilDirect.com expand its network? Apply now with your portfolio and past campaign results!

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Job Types: Part-time, Contract

Pay: $50,000.00 - $60,000.00 per year

Expected hours: 20 per week

Schedule:

• 4 hour shift

Work Location: Remote