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Product Marketing Manager, Crypto - International

Robinhood
2 months ago
Full-time
Hybrid
Worldwide

The role is located in the London office location listed on this job description which will align with our in-office working environment. Please connect with your recruiter for more information regarding our in-office philosophy and expectations.

What you’ll do

  1. Own product marketing for Robinhood in the EU, leading positioning and go-to-market strategy for new products and features, as well as evergreen initiatives that drive adoption and engagement.
  2. Partner with product, lifecycle, performance, creative, social, events, communications, legal, and compliance to define and deliver strategic growth initiatives.
  3. Serve as a strategic advisor to product teams, helping inform roadmaps and product improvements based on user insights, market feedback, and regional learnings.
  4. Develop differentiated narratives and messaging informed by user insights, testing, and a deep understanding of the target audience
  5. Craft marketing plans and creative direction that drive relevance, adoption, and sustained engagement for Robinhood.
  6. Define success metrics and track impact in partnership with product and data science teams, ensuring alignment with legal and compliance requirements.

What you bring

  1. 7+ years experience in product marketing (or adjacent consumer growth/product roles) in tech.
  2. Strong go-to-market leadership, including shaping positioning, messaging, and integrated launch plans across channels.
  3. Ability to break down complex concepts so they’re simple, clear, and human.
  4. Strong relationship-building skills and ability to lead cross-functionally through influence.
  5. Data-informed decision making, including familiarity with experimentation and performance measurement.
  6. Fluency across key marketing channels (e.g., lifecycle, performance, in-product, and social) and how to sequence them for impact.
  7. Comfort operating in regulated consumer products and partnering closely with legal and compliance teams.
  8. Thrives in a fast-paced environment with a bias toward action.