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Learner Success Advocate - Digital Marketing

Ziplines, Inc.
Full-time
On-site
San Carlos, California, United States
About ZiplinesZiplines Education is a category-leading education company that partners with universities to deliver industry-focused certificate courses that prepare professionals for today’s digital-first workforce. Each year, we have the opportunity to help thousands of career advancers build the knowledge, skills, and credentials they need to move their careers forward. 92% of learners would recommend our programs, and our net promoter score is consistently in the excellent range. Together, we empower adult learners to confidently pursue the career they’ve always wanted.About the teamOur learning team supports and guides our learners throughout their course experience. This team consists of learning designers, learner success advocates, live session instructors, and career coaches. Employees on this team work as part-time contractors. Navigating ambiguity, collaborating with team members, and taking ownership are necessary traits for success in the role. The learning team is essential to the success of Ziplines by supporting learners to achieve success in the course and in their career aspirations.About the roleIn this contract role, you will support and guide learners throughout their learning journey toward successful completion of their Digital Marketing program. You will work 10-15 hours a week for the duration of a cohort (10 - 12 weeks, depending on the course). The hours of your contribution will be flexible, with the exception of 2 hours a week that you will be supporting your designated live cohort session.You will manage learners throughout the duration of the Digital Marketing program. Your goal is to support, encourage, and creatively solve problems for learners so they may successfully complete the course and feel confident applying their skills in real-world marketing scenarios.What You’ll DoLearner Engagement and CommunicationServe as the primary point of contact for your assigned learners across Slack, email, and Zoom.Foster trust and connection while supporting learners in overcoming both technical challenges and emotional hurdles as they navigate theProvide support in the form of direct messages, weekly group live sessions, and occasional one-on-one meetings.Support learners in understanding core digital marketing disciplines such as SEO, SEM, social media, content strategy, email marketing, and Google Analytics.Guide learners in, preparing for certifications, and navigating common roadblocks in.Normalize uncertainty and promote experimentation and iteration, especially for learners new to marketing practices and platforms.Be the advocate for the learners throughout the course by unblocking their obstacles, gathering their feedback, and voicing their concerns to help improve the experience for current and future learners.Moderate Live SessionsModerate the live sessions by facilitating Zoom logistics, providing important announcements and adhering to the session learning objectives.Assist in answering questions and promote learner engagement throughout these sessions.Provide administrative support to the Live Session Instructors during these sessions to support the success of learners.Partner with the Live Session Instructors to host an excellent live session experience for our learners.Serve as a knowledgeable resource when learners have questions about tools such as Google Ads, GA4, or HubSpot.Course and Monitor LearningClosely monitor and guide learner engagement, particularly at the beginning of the program to ensure all learners have access to the learning management system.Follow learners’ progress, provide feedback, and answer questions.Proactively identify “at-risk” learners and take appropriate action to engage and guide them to successfully complete their course.Provide consistent accountability support through check-ins, goal-setting, and milestone tracking aligned to course modules and certification prep.Manage, document, and report on all learner records, engagement/at-risk metrics, and other pertinent data during the course.About You2+ years in customer-facing, education, or coaching roles.Solid foundation and understanding of digital marketing core areas - such as SEO, SEM, email marketing, content strategy, social media, and Google analytics.Demonstrated ability to learn new tools, troubleshoot common issues, and explain concepts clearly.Strong written and verbal communication skills tailored for diverse adult learner audiences.Experience with Slack, Zoom, Google Workspace, LMS platforms, and CRM systems.Confident working autonomously in a remote-first, fast-paced startup environment.Preferred QualificationsExperience with best practices in adult learning or online education within an edtech settingExperience supporting or working in rapidly changing technical environments.Experience with or involvement in short-form online learning formats, such as bootcamps or certificate programs.Hands-on experience or strong familiarity with core digital marketing tools including like Google Analytics 4, Google Ads, HubSpot (email workflows, automation), Canva (or similar visual content tools),and AI tools for content generation such as ChatGPT or Gemini.Ability to translate digital marketing concepts into practical learner support strategiesLaptop or desktop computer with web camera and stable internet connectionCapability of installing Zoom and Slack on a laptop or desktopTime Commitment and CompensationApproximately 10-15 hours per week for each course module, spanning 10 to 12 weeksCompensation is commensurate with experience starting at $18/hrZiplines Core ValuesFocus on outcomes: Students come first—always.Be trustworthy: Deliver, be honest, and support the team.Be humble: We’re in this together.Be curious: Continuous learning drives innovation.Be you: Diverse thinking creates opportunity.To ensure a fair and consistent hiring process, we kindly ask that all applicants submit their applications through our job board rather than reaching out directly via LinkedIn, phone, or email. This helps our recruitment team review every application efficiently and equitably. We truly appreciate your interest in joining our team and look forward to considering your application!Ziplines, Inc. is proud to be an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other protected characteristics under applicable law.
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