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Head of Marketing Communications

Buyapowa
Full-time
On-site
Toronto, Ontario, Canada
Buyapowa is hiring a Head of Marketing Communications to modernise how we show up with enterprise buyers. We have strong foundations: a clear proposition, a defined brand, and deep expertise across the business. Where we’re underpowered is in how that story appears day to day, in the channels enterprise audiences now pay attention to — social, content, video, and ongoing market conversation. This role exists to close that gap. You’ll work closely with — and report into — our long-standing Marketing Director, partnering with our Brand function to turn existing narrative and positioning into modern, high-impact communications that build relevance, confidence, and momentum with senior decision-makers. This is a senior, hands-on role. We’re not looking for someone to create decks or invent frameworks. We’re looking for someone who knows how to make good thinking actually travel. What you’ll own Activating our narrative across modern channels, not reinventing itSocial strategy and execution, particularly LinkedIn (company and founder)Video and contemporary content formats that feel credible to enterprise buyersThought leadership and POV rooted in real enterprise SaaS experienceTranslating brand, product, and commercial thinking into a consistent external presenceKeeping Buyapowa visible, current, and part of the conversation — not just present at launch moments What we’re looking for You almost certainly have: Proven experience in B2B enterprise SaaS marketing communicationsA track record of adapting brand and narrative for modern buyer behaviourTime spent working in North American SaaS (US or Canada strongly preferred)Strong instincts for what resonates with senior enterprise audiencesThe confidence to operate autonomously and ship work without heavy management You don’t need to build a brand”. But you do need to know how to make one work hard in the wild. How you’ll work Reporting into our Marketing Director, in close partnershipCollaborating with Brand, Product, Sales, and LeadershipHigh trust, high autonomy, low bureaucracyEast Coast North America a bonus Why Buyapowa We work with serious enterprise brands in regulated industries.Our thinking is strong. Our product is proven.We simply haven’t been loud or consistent enough in the channels that now matter.This role gives you the mandate to change that. And the benefits to match: Learning & Development – You’ll have a personal learning budget and clear growth goals every six monthsOwnership – You’ll be eligible for our generous equity incentive plan after passing probationWellbeing – YuLife rewards for healthy habits, plus 24/7 GP access and mental health support via HealthHero and YourHaloWork–life balance – Rest is encouraged and protectedRemote-first – We’ll provide the tools and setup you need to do your best work from anywhereFamily-friendly flexibility – We support whatever your home life looks like