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Strategic Marketing Manager (Remote)

Coral Connect LLC
6 days ago
Full-time
On-site
Boca Raton, Florida, United States
Coral Connect, LLC (“Coral”) is a technology-enabled service provider focused on reducing healthcare costs through intelligent data management, pharmacy optimization, and value-driven sourcing. Our mission is to make specialty care more accessible, efficient, and equitable by improving operations at community care organizations, infusion centers, and specialty providers.  Job Overview:  We’re looking for a hands-on, resourceful Strategic Marketing Manager to join our team, leading marketing strategy and execution for a leading healthcare services and technology organization. The ideal candidate has a healthcare background, is a self-starter who thrives in remote capacity, is comfortable juggling priorities, and brings strong expertise in managing social, writing, website, design, event, and sales/communications support.  Responsibilities:  Your key responsibilities will include:  Manage and update company website, ensuring content is fresh, accurate, and aligned with brand standards  Own and execute social strategy across platforms, growing followers, increasing engagement, and driving thought leadership  Collaborate closely with internal and external stakeholders to create thought leadership content (blog articles, videos, etc)  Bring marketing pieces to market from start to finish, including research, strategy, writing, design, distribution and measurement  Optimize website content and social posts using SEO and keyword best practices  Manage digital campaigns using marketing tools like HubSpot  Contribute to email campaigns, lead generation efforts, and content planning  Collaborate with sales to create pieces for use in the field, manage printing and collateral distribution channels, such as tradeshows, community events, and more   Create collateral using graphic design skills (e.g. Adobe, PowerPoint)  Qualifications:  To excel in this role, you should possess the following qualifications:  5-10 years of experience in marketing, preferably in healthcare or a regulated industry  Demonstrated success managing social channels, including content planning, audience growth, and analytics  Proficient in WordPress and comfortable making updates, managing plugins, and troubleshooting issues  Familiarity with Google Analytics, Google Search Console, and social scheduling tools (e.g., Hubspot)  Excellent writing, editing, and communication skills  Highly organized and able to manage competing priorities  Comfortable working independently in a fast-paced, startup environment  Collaborative mindset and willingness to jump in wherever needed  Education:  Bachelor’s degree or relevant experience is required.  Job Benefits:  Health, Dental, Vision, Life, 401k, Paid Time Off.  Location:  Remote with limited travel to client locations, internal business meetings, and other locations as needed.