Sr Product Marketing Manager

About MCIMMCIM is how critical facility operators make every data center stronger. With a purpose-built platform and real-time analytics, MCIM eliminates silos, removes blind spots, and ensures operators never go it alone in managing mission-critical infrastructure.For too long, data centers have operated with fragmented tools, inconsistent workflows, and unreliable data, capping their potential. MCIM unites operations, maintenance, capital planning, and reliability intelligence into one comprehensive platform built specifically for mission-critical environments.No silos — one platform that unites workflows across sites and teamsNo blind spots — clean, first-party data and benchmarking that drive better decisionsNo going it alone — a consultative partner dedicated solely to data center operationsTrusted by leading colocation providers, hyperscalers, and global financial institutions, MCIM is purpose-built to support the complexity, density, and uptime demands of modern digital infrastructure.About the RoleWe're looking for a strategic, hands-on Product Marketing Manager to lead go-to-market efforts across MCIM’s product portfolio. This mid-senior level role will shape messaging, content, and positioning that drive adoption, expansion, and sales enablement across our ABM-focused funnel. You’ll work cross-functionally with Product, Sales, Customer Success, and the executive team to translate product innovation into market impact.What You’ll DoLead the development of persona frameworks and product messaging tailored to buying stagesOwn creation and maintenance of marketing and sales content (e.g. product literature, decks, videos, ROI tools)Drive go-to-market planning for product launches, including release notes, internal training, and external enablementPartner with Sales to deliver compelling product presentations and assets for ABM tiersTrain the go-to-market team on how to position and sell new features and solutionsCollaborate with Customer Success to design and execute cross-sell and expansion playsTranslate product capabilities into value-driven narratives for Site Chiefs, Ops Leaders, and Finance personasAct as a key conduit, delivering valuable feedback from go-to-market teams to our Product organizationLead ongoing competitive monitoring and analysis to build actionable insights and battle cards, shaping MCIM’s sales enablement, positioning, and product roadmap strategyRequirements8–10 years of product marketing experience in SaaS, ideally in enterprise or vertical softwareExperience in or familiarity with data center infrastructure, enterprise asset management, or adjacent spaces strongly preferredProven ability to thrive in fast-paced, growth-stage environmentsExceptional written and verbal communication skills, with strong storytelling instinctsExperience with ABM programs and working with Sales and Product counterpartsDemonstrated ability to create content across various formats and buyer stagesBachelor's degree in Marketing, Communications, Business, or a related field (MBA a plus)