Sr. Field Marketing & Events Manager, North Ameria

Stord is The Consumer Experience Company, powering seamless checkout through delivery for today's leading brands. Stord is rapidly growing and is on track to double our revenue in the next 18 months. To meet and exceed this target, Stord is strategically scaling teams across the entire company, and seeking energetic experts to help us achieve our mission.By combining comprehensive commerce-enablement technology with high-volume fulfillment services, Stord provides brands a platform to compete with retail giants. Stord manages over $10 billion of commerce annually through its fulfillment, warehousing, transportation, and operator-built software suite including OMS, Pre- and Post-Purchase, and WMS platforms. Stord is leveling the playing field for all brands to deliver the best consumer experience at scale.With Stord, brands can increase cart conversion, improve unit economics, and drive sustained customer loyalty. Stord’s end-to-end commerce solutions combine best-in-class omnichannel fulfillment and shipping with leading technology to ensure fast shipping, reliable delivery promises, easy access to more channels, and improved margins on every order.Hundreds of leading DTC and B2B companies like AG1, True Classic, Native, Seed Health, quip, goodr, Sundays for Dogs, and more trust Stord to deliver industry-leading consumer experiences on every order. Stord is headquartered in Atlanta with facilities across the United States, Canada, and Europe. Stord is backed by top-tier investors including Kleiner Perkins, Franklin Templeton, Founders Fund, Strike Capital, Baillie Gifford, and Salesforce Ventures.About the RoleThe Senior Field Marketing Manager, North America is the owner of Stord's regional field marketing motion across the US and Canada. Working in close partnership with the North America Sales team, you will own the full field marketing program: events, regional demand generation, partner activations, and the on-the-ground presence that turns brand awareness into pipeline.This is not a coordinator role. You are a senior operator who has run a regional marketing program before, knows what good looks like, and can build and execute without a lot of oversight. You move fast, hold yourself accountable to pipeline outcomes, and bring the same energy and rigor to a hosted dinner for 20 DTC founders as you do to a 10,000-person trade show floor.You'll work closely with the global Marketing team, including Demand Generation, Brand, and Product Marketing, to ensure North America field programs are integrated, on-brand, and commercially effective. You'll also be a key voice in shaping Stord's events and field strategy as the company scales.What You'll DoField Events & ExperiencesOwn the North America events calendar: trade shows, sponsored events, hosted dinners, roundtables, Stord Summits, and partner activationsIdentify and prioritize the highest-ROI event opportunities across key North America markets and verticals and build a presence that earns attention and drives pipelineManage end-to-end event logistics including vendor relationships, booth design, staffing, and post-event follow-up and attributionDevelop and scale Stord's owned event strategy in North America, including the Stord Summits, executive dinners, and brand experiences that build deep relationships with prospects, customers, and partnersPartner with the EMEA Field Marketing Manager to share learnings, align on global event strategy, and build a consistent Stord field presence worldwideRegional Demand GenerationBuild and execute regional campaigns that generate pipeline for the North America Sales team across paid, organic, email, and partner channelsPartner with the global Demand Generation team to localize and activate campaigns in key North America markets and verticalsOwn regional attribution and reporting; know your numbers and communicate performance clearly to Sales and Marketing leadershipUse data and pipeline signal to continuously optimize the North America field marketing mix and prioritize the highest-impact programsPartner & Channel MarketingBuild co-marketing programs with key partners that expand Stord's reach and credibility across the regionPartner closely with the Partnerships team to align co-marketing activity with commercial partnership goalsSales Alignment & EnablementServe as the primary marketing partner for the North America Sales team; build a tight feedback loop between field activity and Sales prioritiesDevelop pre- and post-event enablement and follow-up sequences in partnership with the Customer Marketing Manager to maximize conversion from field programsSurface regional market insights, competitive intelligence, and voice-of-customer signals back to the broader Marketing and Product teamsSupport Sales with regionally relevant content, collateral, and campaign assets that reflect the priorities and language of North America buyersWhat You'll NeedCritical Competencies7–10 years of field or regional marketing experience in a high-growth B2B SaaS or tech-enabled services environmentProven track record owning and scaling a North America field marketing program, including a portfolio of owned and sponsored events that drove measurable pipelineDeep event marketing expertise across trade shows, hosted experiences, executive dinners, and partner activationsStrong demand generation fundamentals; comfortable owning pipeline goals and working in lockstep with a regional Sales teamData-driven mindset; you measure everything, report clearly, and use results to make smarter bets on where to invest nextExcellent project management skills; you can run multiple programs across multiple markets simultaneously without losing momentum or qualityStrong communicator and collaborator; able to influence without authority and build trust with Sales, Partners, and executive stakeholdersHigh ownership mentality: you set direction, drive execution, and own outcomes end-to-endLeadership CompetenciesCommercial Orientation: Understands that field marketing exists to drive pipeline; stays close to Sales, tracks performance obsessively, and holds themselves accountable to revenue outcomesStrategic Agility: Prioritizes ruthlessly across a wide portfolio of programs and markets; knows when to double down and when to cutBuilder's DNA: Brings structure and process to a function that is still maturing; leaves programs better than they found themCross-Functional Influence: Partners effectively with Demand Generation, Brand, Product Marketing, and Sales to deliver integrated, high-impact field programsCustomer Obsession: Deeply understands the North America DTC and ecommerce landscape; brings market insight and customer perspective into every program and campaignEducation & Experience7–10 years of marketing experience, including 4+ years in a field or regional marketing role in North AmericaDemonstrated track record of building event and field programs that drive measurable pipeline contribution in a B2B environmentExperience working closely with a quota-carrying Sales team and owning shared pipeline targetsFamiliarity with HubSpot or Marketo, Salesforce, and modern event management platformsBonus: prior experience in ecommerce SaaS, logistics, fulfillment, or commerce-adjacent technology