Sr. Director of Product Marketing, Marketplace

Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team.Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder.Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, and France.As part of our interview process, we request that candidates have their cameras on during video interviews. This helps foster meaningful conversation and allows us to create an experience that closely resembles our standard working environment. Certain interview steps may take place by phone. For remote roles, and at our discretion, candidates may be asked to participate in an on-site interview as part of the final stages of the process.We understand there may be occasional circumstances requiring accommodation and are happy to discuss them as needed. Your recruiter will be able to clarify expectations and answer any questions you have.About PSAPSA is the global leader in trading card grading and authentication. Trusted by collectors, dealers, breakers, and marketplaces worldwide, PSA sets the standard for verifying authenticity and condition and serves as a foundational layer of trust across the hobby.Role OverviewWe are seeking a Sr. Director of Product Marketing to lead strategy and execution for PSA’s Marketplace business.This role owns how marketplace products and experiences are positioned, brought to market, and scaled—driving awareness, consideration, acquisition, engagement, retention, and monetization, with direct impact on marketplace growth and GMV. The Sr. Director serves as the connective layer across Product, Marketing, Operations, Finance, and external partners to ensure a cohesive, high-performing marketplace experience.This leader operates at both strategic and executional altitude—shaping the roadmap through market insight while driving disciplined go-to-market and lifecycle performance grounded in marketplace economics and aligned with EBITDA and long-term value creation. The role is critical to establishing Marketplace as a scaled, durable growth engine for the company.What You'll DoProduct Marketing & Go-to-MarketOwn end-to-end product marketing strategy across PSA Marketplace, including Vault, Partner Offers, PSA Store on eBay, and strategic partner programsLead go-to-market planning for new products, features, and marketplace expansionsDefine and formalize target segments and audience frameworks, and drive awareness, consideration, acquisition, engagement, retention, and monetization strategiesDrive integrated campaign strategy across digital, CRM, partnerships, events, and social channels to build awareness, consideration, and conversionMarketplace Strategy, Supply & Product InfluenceTranslate market dynamics, customer behavior, and competitive insights into marketplace strategy and GTM prioritiesLead the development and formalization of audience segmentation and frameworks, translating customer insights into clear growth opportunities, product priorities, and lifecycle strategiesPartner with Product and Business leaders to inform roadmap prioritization and focus on highest-impact growth opportunitiesDrive supply growth by shaping seller acquisition, onboarding, and inventory expansion strategies across dealers, partners, and collectorsShape pricing, incentives, and marketplace mechanics to optimize liquidity, supply-demand balance, and transaction velocityEnsure alignment between product experience, GTM strategy, and business objectives across the full funnelCustomer Experience (CX)Champion the end-to-end marketplace experience across buying, selling, vaulting, and post-transaction engagementIdentify friction points across the funnel and partner cross-functionally to improve conversion, trust, transparency, and retentionPartner to improve seller and dealer experience, including onboarding, listing, pricing, and transaction workflowsPerformance, Economics & MeasurementEstablish and manage full-funnel KPIs across awareness, consideration, acquisition, conversion, retention, and LTVApply a lifecycle and lifetime value lens to prioritize initiatives and balance growth with marketplace economics and profitabilityDrive continuous optimization through testing, experimentation, and performance insightsPartner with Finance and Analytics to ensure marketing investment is disciplined, measurable, and aligned with EBITDA objectives and business prioritiesPartnerships & Ecosystem GrowthLead strategic GTM for key marketplace partnerships, including eBay and GameStopIdentify and develop new partnerships that expand distribution, supply, and demandPartner with Communications on creator and influencer engagement tied to marketplace growthLeadership & CollaborationBuild and lead a high-performing product marketing team focused on MarketplaceServe as the primary marketing partner to Marketplace Product and Business leadershipPartner cross-functionally across Marketing, Product, Operations, Sales, Legal, Finance, and CommunicationsPartner with Grading Product Marketing to ensure marketplace and grading strategies are aligned and mutually reinforcingElevate organizational understanding of marketplace dynamics, customer behavior, and growth leversWho You Are:15+ years of experience in product marketing, growth, marketplace, or category leadership roles8–10+ years of people management experience, building and leading high-performing teamsDeep experience in marketplace, e-commerce, fintech, or two-sided platform environmentsStrong understanding of lifecycle marketing, lifetime value, and marketplace economicsProven track record of scaling products or platforms across awareness, acquisition, engagement, and monetizationExperience influencing product strategy and roadmap prioritization in complex organizationsData-driven, with the ability to translate insights into action and drive measurable outcomesStrong executive presence and stakeholder management skillsEntrepreneurial mindset with a bias for action and comfort operating in ambiguous, fast-scaling environmentsExposure to high-growth, late-stage, or IPO-adjacent environments preferredWillingness to travel up to ~20%Bachelor’s degree or equivalent experience​Salary RangeThe salary range for this position is $197,217 – $314,146. Actual compensation on this range varies based on a variety of non-discriminatory factors, including location, job level, prior experience, and skill set. This role may be eligible for bonuses, commissions, or other forms of compensation, please ask your recruiter for details.Reasons To Join Us:Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and VisionAdditional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits.401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goalsVacation: All salaried employees are eligible for flexible time-off.Holiday Pay: All regular, full-time employees are eligible for ten company paid holidaysEmployee Discounts: Employees receive discounts on select grading services for approved submissionsFlexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needsFun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activitiesCollectors uses e-Verify to validate your ability to work legally in the United States.We are aware that there are instances where individuals are receiving job offers that fraudulently allege to be from Collectors or one of our business units. This type of fraud can be carried out through false websites, through fake e-mails claiming to be from the company or through social media. We never ask for personal information such as your bank account, Social Security numbers or National IDs, nor do we send or request payments for the purchase of business-related equipment. If you suspect fraud, please reach out to jobs@collectors.com.We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We believe that a team that represents a variety of backgrounds, perspectives, and skills will better service the diverse community of collectors we support.If you require an accommodation to apply or interview with us due to a disability or special need, please email people@collectors.com.U.S. residents: for disclosures relating to personal information we collect during the employment application and recruitment process, please see our Privacy Notice for U.S. Applicants.If you are based in California, you can read information for California residents here.