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Social Media Marketing Intern

Professional Case Management
Full-time
On-site
United States
Put your talents to work at PCM! Whether you work in our Home Care, Clinical Research, Impairments, or Catastrophic Care division, you will support our mission to deliver care and other services that enhance the quality of life of our clients. Be a part of our dynamic client-focused team and make a difference in your career!    The Marketing Intern will support the planning, execution, and analysis of social media marketing initiatives that strengthen brand visibility and engagement across multiple platforms. The intern will participate in comprehensive social media strategy development, including audience research, content planning, platform selection, paid advertising, influencer partnerships, community management, and analytics tracking. This role will contribute to campaigns that align messaging with brand goals while adapting to platform specific trends and user behaviors. specific trends and user behaviors. The intern will assist with engagement and performance analysis that informs ongoing optimization to maximize reach, relevance, and ROI.    QUALIFICATIONS  Currently enrolled in a college or university program  Pursuing a degree related Marketing, Communications, Digital Media, Business, or similar field  Strong writing, communication, and content creation skills  Familiarity with major social media platforms (LinkedIn, Instagram, Facebook, X/Twitter, TikTok, etc.)  Basic understanding of social media analytics and performance metrics  Creative thinker with attention to detail  Ability to manage multiple tasks and meet deadlines  Positive, team-oriented attitude and willingness to learn    ESSENTIAL FUNCTIONS / AREAS OF ACCOUNTABILITY  Social Media Strategy & Content Development  Assist in conducting audience research to understand demographics, behaviors, and platform usage  Participate in content planning aligned with campaign goals and brand voice  Draft and schedule posts using approved messaging and branding guidelines  Campaign Execution & Community Engagement  Monitor social media channels for engagement opportunities  Maintain records of responses to comments, messages, and user interactions  Support influencer partnership research and outreach under guidance  Analytics & Performance Tracking  Summarize follower growth, post engagement, reach, and other key metrics  Compile brief reports highlighting relevant trends, popular hashtags, and competitor activity  Documentation & Deliverables  By the end of the internship, the intern will contribute to or complete:  Draft and schedule social media posts aligned with brand voice and campaign goals  Create summaries of engagement metrics, follower growth, and content performance  Create reports identifying relevant trends, hashtags, or competitor activities  Record responses to comments, messages, or user interactions  Additional Responsibilities  Assist with other marketing tasks and projects as assigned      The typical base pay range for this role is USD $26,000 - $26,000 per year.  Please contact Madison Da Silva at (303) 291-0268 x015 or at Madison.DaSilva@procasemanagement.com today to learn more about our opportunities where you can make a difference in your own career!Professional Case Management is an Equal Opportunity Employer.