Senior Technical Product Marketing Manager, Edge (SMM193)

Role Overview:As a Senior Technical Product Marketing Manager, Edge, at Defense Unicorns, you will lead the product marketing strategy for UDS Fleet and help drive its growth and adoption across defense edge environments. You will report to the Head of Product Marketing and work closely with Product, Engineering, Growth, and Executive leadership to strengthen UDS Fleet’s market position and bring new features and capabilities to customers.This is an execution-heavy role with significant ownership across the product lifecycle. You will define positioning and messaging, develop technical content and demonstrations, enable Growth teams, support feature launches, and help shape how UDS Fleet is packaged, adopted, and communicated. You will also serve as a trusted product expert and evangelist, ensuring our product narratives reflect real mission needs and clearly communicate the value of deploying, managing, and operating software across distributed and edge environments.Responsibilities:The listed responsibilities are not exhaustive, and additional responsibilities may be assigned based on the evolving needs of the organization. We are seeking a dynamic individual who can operate effectively amid ambiguity, establish structure for a new market offering, and take on new responsibilities as the capability and organization evolve.Develop and execute end-to-end go-to-market strategies for new products and featuresDefine target audiences, positioning, messaging, and product narrativesSupport product naming, launch planning, adoption, and post-launch optimizationEstablish the go-to-market foundation for products entering new or undefined marketsEstablish deep technical expertise across the Defense Unicorns product portfolioTranslate complex technical concepts into clear and differentiated customer valueCreate solution briefs, white papers, technical blogs, and web contentDevelop presentations, launch materials, videos, demos, and use-case narrativesPartner with Product and Engineering to develop repeatable technical demonstrationsConduct market research and competitive analysisTranslate market intelligence into positioning, messaging, and go-to-market recommendationsUse qualitative and quantitative insights to improve marketing executionServe as a product evangelist for Defense Unicorns products and philosophiesCommunicate the value of Defense Unicorns capabilities within the defense industryProvide recommendations that improve products, services, and market adoptionOperate effectively amid ambiguity and establish structure for new market offeringsTravel Expectation: Approximately 35%–45% travel may be required to engage with customers, communities, partners, and industry stakeholders.Preferred Experience and Qualifications:7+ years of experience in technical product marketing, product management, solutions engineering, developer relations, or a related functionSignificant experience owning technical go-to-market programsDemonstrated experience launching a new technical product, platform, capability, or major featureExperience introducing products without an established category, customer base, or messaging foundationStrong working knowledge of artificial intelligence and machine learning conceptsStrong working knowledge of edge computing, distributed systems, or software deployment and management across remote or resource-constrained environmentsUnderstanding of the challenges associated with operating software in disconnected, intermittently connected, or bandwidth-constrained environmentsDeep understanding of modern software development and DevSecOpsExperience with Kubernetes, Helm, containers, APIs, and platform engineeringStrong technical and creative writing skills, making complex topics accessible to non-technical audiencesExceptional interpersonal, presentation, and public-speaking skillsExperience leading complex cross-functional initiativesAbility to communicate and collaborate effectively in a remote work environmentExperience working with defense, national security, or federal government customers