Senior Product Marketing Manager

Leading banks, lenders and insurers across Australia, New Zealand and globally trust Fortiro’s award-winning, AI-powered platform to detect financial crime and automate lending and claims verification. We’re looking for a Senior Product Marketing Manager to own how that story is told.This is a build role. You’ll establish Fortiro’s product marketing foundations across ANZ lending, ANZ insurance and North America, and set the standard for how our products are positioned, sold and adopted. You’ll work with high autonomy alongside Product, Sales, Customer Success, RevOps, Design and our executive team.What you’ll be doingOwn positioning and messaging across our products, markets and segmentsBuild the fact base: ICPs, buyer personas, buying committees, competitive landscape and proof pointsLead go-to-market for product launches, feature releases and market entryPartner with Product to turn roadmap, technical capability and platform data into compelling commercial narrativesEquip Sales, SDRs and Customer Success with pitch narratives, battlecards, case studies, demos and trainingDrive customer education and adoption programs that accelerate value and expansionRun insight loops from win/loss, sales feedback, competitors, regulatory change and product usageInform packaging and pricing decisionsCreate the rhythms, templates and governance that let product marketing scaleWhat you’ll bring to the role7+ years in B2B SaaS or enterprise technology product marketing, including 3-4 years with complex technical products. Experience in fintech, fraud, risk, lending or insurance is a bonus, but not a requirement.International marketing experienceExperience marketing to large, complex enterprise customers and buying committeesThe ability to master technical products (AI/ML, data, APIs) quickly, engage credibly with Product and Engineering, and be able to explain them simply to non-technical buyersProven ownership of positioning, messaging, launches and sales enablementCommercial acumen connecting your work to pipeline, win rates, adoption and expansionExperience informing packaging and pricing through research and competitive analysisThe ability to influence without authority and the confidence to challenge assumptionsExceptional writing and hands-on delivery, from executive narratives to battlecardsWhy FortiroMake an impact: help enterprise customers succeed with world-class fraud detectionWork on cutting-edge solutions: build products that transform financial crime preventionBe yourself: flexible, inclusive culture with remote and in-person optionsGrow with us: real opportunities to learn and take on new challengesLong-term focus: we invest in our people, and our strong retention rate proves itReady to shape how the market sees Fortiro? Apply now.No recruitment agencies please. We have this covered and will reach out if we need support.