At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.The Crown Is YoursAs a Senior Product Manager, you’ll own the Promotions experience for our Sportsbook platform, driving innovative, scalable, and personalized features that delight users and deliver business results. You’ll guide cross-functional teams across engineering, analytics, and design to deliver promotional mechanics that are as seamless as they are impactful. Your work will shape how customers engage with our most visible incentives—building smarter experiences that keep players coming back. With an eye on customer value and profitability, you’ll define and evolve our promotional strategy for one of our most critical growth levers. What you’ll do as a Senior Product Manager, PromotionsOwn the vision, roadmap, and execution for the Promotions product area across SportsbookDesign and ship scalable promotional mechanics that enhance engagement without disrupting user flowPartner with Engineering to deliver reusable APIs, tools, and libraries that unlock promotional agilityCollaborate with Analytics and Data Science to optimize promo effectiveness through experimentation and personalizationElevate the perceived value of promotions by improving visibility, clarity, and customer feedback loopsDefine and track KPIs that measure promo adoption, performance, and profitabilityBalance promotional impact with business outcomes, driving strategy to increase incentivized handleAct as a thought leader across the organization on how to grow customer value through promotionsWhat you’ll bringAt least 5 years of product management experience, ideally in consumer-facing platformsExperience designing customer journeys that balance usability, personalization, and revenue impactStrong technical fluency and comfort working with engineering and data teams on architecture and toolingA data-driven mindset with experience running A/B tests and interpreting results to drive decisionsStrategic thinking and executional rigor, with the ability to prioritize and pivot in fast-paced environmentsExcellent communication skills with a proven ability to influence across functions and levelsAbility to thrive in ambiguity, quickly structuring problems and driving toward solutionsA passion for customer experience and a relentless focus on quality and valueJoin Our TeamWe’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.The US base salary range for this full-time position is 136,000.00 USD - 170,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.