Autodesk logo

Senior Manager, Global Field Marketing

Autodesk
10 days ago
Full-time
On-site
Denver, Colorado, United States
$115,000 - $206,910 USD yearly
Job Requisition ID #26WD97021Position OverviewWe are looking for a Senior Manager, ABM & Field Marketing to lead integrated marketing strategy and execution in support of Autodesk’s Construction business. In this role, you will bring together the precision of account-based marketing (ABM) and the scale and relationship-building power of field marketing to drive engagement, pipeline, and revenue across key accounts and priority markets.This is a highly collaborative leadership role for a strategic and results-driven marketer who knows how to align closely with Sales, build impactful programs, and inspire a team to deliver meaningful business outcomes. You will lead a team responsible for developing and executing account-focused and regionally relevant marketing programs that connect Autodesk with customers and prospects in authentic, measurable ways.Marketing plays an important role in that transformation. We create opportunities to engage decision-makers, strengthen customer relationships, and accelerate growth by connecting Autodesk’s solutions to the priorities that matter most to the construction industry.ResponsibilitiesLead, coach, and develop a high-performing team responsible for ABM and field marketing strategy and execution in support of Autodesk’s Construction businessBuild and execute integrated marketing plans that align target account priorities, regional opportunities, and broader business goalsPartner closely with Sales leadership to identify strategic accounts, key segments, and territory priorities, and translate them into focused marketing programsDevelop and execute multi-channel ABM strategies that increase awareness, engagement, pipeline creation, and opportunity acceleration within target accountsOversee the planning and execution of field marketing programs, including executive events, customer programs, industry events, webinars, roundtables, and regional activationsCollaborate with Product Marketing, Campaigns, Digital, Content, and Sales teams to deliver personalized messaging, compelling experiences, and coordinated follow-up strategiesEnsure alignment between ABM efforts and broader demand generation initiatives to maximize impact and improve the customer journeyUse data and insights to evaluate program performance, optimize investments, and communicate business results to stakeholdersManage budget, forecasting, and resource allocation across ABM and field marketing programsHelp create strong connections between marketing and sales by supporting enablement, visibility into performance, and shared accountability for outcomesMinimum QualificationsBachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience8+ years of experience in B2B marketing, including experience in field marketing, account-based marketing, demand generation, or integrated marketing3+ years of people management experience with a proven ability to lead, develop, and inspire high-performing teamsDemonstrated success building and executing ABM strategies and field marketing programs that drive measurable pipeline and revenue impactExperience partnering closely with Sales teams to align marketing programs to account, segment, and territory prioritiesStrong understanding of account-based marketing principles, including account selection, personalization, engagement strategy, and measurementExperience planning and executing customer-facing programs such as events, executive engagements, webinars, roundtables, and industry activationsFamiliarity with marketing automation, CRM, and ABM platforms such as Marketo, HubSpot, Salesforce, 6sense, Demandbase, or similar toolsStrong analytical and problem-solving skills, with the ability to use performance data to inform decisions and improve outcomesExcellent communication, collaboration, and stakeholder management skills in a matrixed environment or supporting technology solutions for construction, design, engineering, or adjacent industriesconstruction industryExperience supporting enterprise or strategic account sales motionsStrong executive presence and comfort engaging with senior internal and external stakeholdersExperience leading marketing in a fast-paced, highly collaborative global organizationPassion for building customer-centric programs that combine strategy, creativity, and measurable impactLearn MoreAbout AutodeskWelcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!BenefitsFrom health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/Salary transparencySalary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $115,000 and $206,910. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Equal Employment Opportunity At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.Diversity & BelongingWe take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belongingAre you an existing contractor or consultant with Autodesk? Please search for open jobs and apply internally (not on this external site).