Senior Manager, Creator & Influencer Marketing (SMB)

Job Requisition ID #26WD99814Position OverviewThe Senior Manager, Creator & Influencer Marketing will build and scale Flow Studio's creator ecosystem. This person will identify, recruit, and grow relationships with creators who inspire the next generation of filmmakers, designers, artists, gamers, and storytellers. They will own creator campaigns from strategy through execution, helping turn creators into advocates while generating content that drives awareness, engagement, and product adoption.This role sits at the intersection of creator marketing, community, content strategy, and product marketing, working closely with social, growth, creative, product, and partnerships teams.ResponsibilitiesBuild and execute Flow Studio's creator and influencer strategyIdentify emerging creators across AI, filmmaking, animation, gaming, VFX, design, and digital artsRecruit, negotiate, onboard, and manage creator partnershipsBuild long-term ambassador relationships rather than one-off campaignsDevelop scalable creator programs, challenges, and ambassador initiativesPartner with creators to produce authentic, high-performing content for TikTok, YouTube, Instagram, X, and emerging platformsEnsure content showcases product capabilities while maintaining creator authenticityCoordinate launch campaigns around new Flow Studio featuresDevelop repeatable content series that educate and inspire creatorsDefine KPIs for creator marketing including:ReachEngagementVideo viewsProduct signupsMonthly Active UsersCreator-generated assetsAnalyze campaign performance and continuously optimize investmentsIdentify opportunities to turn viral moments into sustained growthGrow an active ecosystem of Flow Studio creatorsFoster relationships with top creators through events, Discord, livestreams, and exclusive previewsCreate programs that reward creator success and encourage ongoing participationPartner with Product Marketing on launchesWork with Creative to develop campaign conceptsCoordinate with Social on publishing strategyCollaborate with Growth Marketing to optimize creator-driven acquisitionShare creator insights back with Product teamsMinimum Qualifications5+ years in creator marketing, influencer marketing, social marketing, or digital partnershipsExperience managing creator relationships at scaleStrong understanding of TikTok, YouTube, Instagram, Discord, and emerging creator platformsExperience negotiating creator partnerships and managing campaign budgetsExcellent storytelling and communication skillsHighly analytical with experience measuring ROIPassion for AI creativity, filmmaking, gaming, animation, or digital creationPreferred ExperienceExperience marketing AI products or creative softwareExisting network of creators within AI, VFX, gaming, design, or filmmakingExperience working with agencies and creator management firmsFamiliarity with attribution, affiliate programs, and creator analyticsLearn MoreAbout AutodeskWelcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!BenefitsFrom health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work. Learn more about our benefits in the U.S. by visiting https://benefits.autodesk.com/Salary transparencySalary is one part of Autodesk’s competitive compensation package. For U.S.-based roles, we expect a starting base salary between $103,000 and $183,920. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Equal Employment Opportunity At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world. Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic. We also consider for employment all qualified applicants regardless of criminal histories, consistent with applicable law.BelongingWe take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/global-belongingIn-Person Onboarding and Identity VerificationThis role may require in-person onboarding and/or in-person ID verification.Are you an existing contractor or consultant with Autodesk? Please search for open jobs and apply internally (not on this external site).