Senior Manager, Advertising Operations & Marketing Technology

BODi is on a mission to build the Health Esteem Category! Having just launched a new brand (from Beachbody to BODi), a new platform, and a new app where fitness and nutrition is supported by positive mindset content, BODi breaks from the fitness and diet industry and ushers in the era of Health Esteem. Health Esteem specifically rejects the legacy fitness and diet industry playbook of pursuing a healthy lifestyle based on self-criticism – a playbook Beachbody used to abide by. But after observing the uptick in mental health challenges since the pandemic and seeing that 74% of Americans remain overweight or obese today, despite the efforts of the fitness industry, BODi had to make a change.The Senior Manager, Ad Operations & Marketing Technology ensures the technical foundation of our marketing and commerce ecosystem is accurate, reliable, and scalable. This role owns the health and integrity of tracking infrastructure across paid media platforms, Shopify, analytics tools, CRM systems, and the broader marketing technology stack.You will also lead implementation and ongoing management of pixels, events, and conversion APIs across platforms such as Google, Meta, Amazon, and TikTok Shop, ensuring that campaign performance data is trustworthy and actionable. This role also helps maintain the data flows that power analytics, attribution, and lifecycle marketing programs.This role sits at the intersection of growth marketing, data, and commerce. Success requires someone who can manage technical execution while understanding how tracking, attribution, and signal quality impact acquisition efficiency, lifecycle marketing performance, and overall growth strategy.The ideal candidate brings strong experience working with DTC Shopify brands, understands the complexity of modern ad ecosystems, and can help maintain reliable marketing data.Job Responsibilities:Own the health and accuracy of marketing tracking infrastructure, including pixels, conversion APIs, and event implementation across paid media platforms.Monitor and maintain pixel and event health across Meta, Google, TikTok, Amazon, and other acquisition channels.Ensure reliable event capture from the Shopify storefront through purchase and post-purchase activity, supporting both acquisition and lifecycle marketing use cases.Maintain consistent event taxonomy and UTM governance across marketing channels.Identify and resolve tracking discrepancies, signal loss, or data gaps that impact campaign optimization or marketing performance reporting.Support lifecycle and CRM teams by ensuring key customer events and marketing signals flow correctly into CRM platforms.Lead technical integrations with media and commerce partners including Google, Meta, Amazon, and TikTok Shop.Implement and manage server-side tracking and conversion API integrations to improve signal reliability and measurement accuracy.Oversee integration between Shopify, analytics platforms, CRM systems, and paid media tools to ensure consistent data capture and attribution.Partner with vendors and platform teams to implement new tracking capabilities, integrations, and measurement improvements across the marketing stack.Partner with analytics teams to ensure reliable data flow into attribution, analytics, and reporting platforms.Maintain documentation of tracking architecture, integrations, and implementation standards.Act as the technical bridge between growth marketing strategy and the infrastructure required to execute and measure it.Support launches of new marketing channels, commerce partners, and growth initiatives by ensuring proper tracking and measurement from day one.Requirements:6–8+ years of experience in ad operations, marketing technology, or performance marketing infrastructure.Strong experience working with DTC Shopify brands and modern e-commerce acquisition stacks.Deep familiarity with pixel implementation, UTM governance, event tracking, and conversion APIs across major platforms (Meta, Google, TikTok, Amazon).Experience managing integrations between Shopify, paid media platforms, and core marketing technology systems.Working knowledge of CRM and lifecycle marketing platforms (such as Klaviyo, Braze, Salesforce Marketing Cloud, or similar) and how customer event data flows into those systems.Familiarity with analytics and attribution platforms such as Google Analytics, Looker, Triple Whale, Northbeam, or similar performance measurement tools.Understanding of marketing data architecture, including how event data moves between Shopify, ad platforms, analytics tools, and customer data systems.Strong grasp of marketing attribution, signal loss challenges, and data quality in performance marketing environments.Ability to diagnose tracking issues and data discrepancies and work across marketing, engineering, and analytics teams to resolve them quickly.Comfortable balancing technical implementation with marketing strategy and performance objectives.Beachbody, LLC is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to  race, color, ancestry, national origin, citizenship status, religion, creed, age,  physical or mental disability, sex, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sexual orientation,  gender identity, gender expression, medical condition, genetic information, marital status, military and veteran status, or any other characteristic protected by federal, state, or local law. We want you to feel safe to be the Whole You – your authentic self – without concern of discrimination, retaliation, or bias. We are committed to fighting for equality, growing our diversity, and holding ourselves accountable for inclusion. Just as our employees, coaches, and partners commit to wellness and helping others, we are committed to creating a culture and community of holistic acceptance and belonging.To all recruitment agencies: Beachbody does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Beachbody employees, or any other company location. Beachbody is not responsible for any fees related to unsolicited resumes.The applicable base salary range for each role varies based on several factors, including, but not limited to geographic location and job-related education, training, knowledge, and experience. This range may be modified in the future.The pay range for this position is: $115,700.00 - $150,000.00In addition to your base pay, The Beachbody Company offers a top-notch total rewards package, including a comprehensive benefits suite, an annual bonus opportunity, an employee stock purchase plan, a 401k plan with company match, 12-week Maternity/Paternity Leave paid at 100%, employee perks & discounts, training & career development, and generous PTO.All benefits are subject to eligibility requirements and may vary depending on location and job level. Further information about benefits can be found here Click Link Here.The estimated deadline for accepting applications:05/18/2026Applicants should apply at Beachbody’s internal and external career sites.