Senior Field & Channel Marketing Manager (West)

About GlowGlow is on a mission to transform how enterprises proactively protect the modern endpoint with an agentic-first approach. Our platform gives security teams the visibility, context, and autonomous remediation they've never had before — across every endpoint, application, and AI tool in the environment. We move fast, we build things that matter, and we believe security should be a force multiplier for the business, not a bottleneck. Let's Glow.About the Role …This is a senior, high-impact role on Glow’s Marketing team, central to our pipeline strategy and go-to-market motion. As a Senior Field Marketing Manager, you'll be a key architect of how we show up in the field, owning a mix of strategy, execution of our event and field programs, while helping establish the foundational infrastructure and playbooks that will scale the team.If you're a passionate field and experiential marketer looking for an opportunity to create extraordinary in-person experiences and build from the ground up, this is your chance to create innovative events that directly shape Glow's brand experience.You'll collaborate closely with cross-functional stakeholders in sales and leadership to design experiences that accelerate deals and deepen customer relationships. You'll bring a strategic lens to audience segmentation, investment decisions, and program measurement, while also rolling up your sleeves to execute. What You’ll Do …Strategy & OwnershipPartner closely with Sales leadership to align event investments to territory and account prioritiesDevelop scalable playbooks for event planning, activation, and follow-upOperational ExcellenceBuild and manage event budgets with strong ROI disciplineCreate standardized processes for planning, tracking, and post-event follow-upImplement scalable systems for registration tracking, lead capture, routing, and SLA enforcementDrive pre-event enablement and post-event follow-up rigor across Sales teamsData & Performance ManagementDefine and track KPIs including:Pipeline generated and influencedRevenue attributionCost per opportunityEvent ROIMeeting conversion ratesDeliver executive-level reporting and insightsContinuously optimize channel mix based on performance dataLeverage marketing automation and CRM systems to measure impactWhat You’ll Bring …8+ years of B2B marketing experience, with 4+ years in field marketing or event marketingExperience owning and executing large-scale tradeshows and high-volume field programsDemonstrated success driving pipeline and revenue through event programsExperience managing budgets and forecasting ROIProven people manager with experience leading and developing direct reportsExperience in high-growth B2B SaaS environmentsFamiliarity with Salesforce and marketing automation platformsThe Glow Mindset: You take ownership, act with accountability, collaborate openly, and focus on delivering meaningful impact. You thrive in fast-moving environments, embrace ambiguity, and enjoy solving hard problems together.You might also bring …Experience at a startup or hyper-growth company is preferred.Background designing and optimizing account-based marketing (ABM) motions in partnership with demand generation teams.Strong analytical and operational mindset — comfortable working in CRM and marketing automation systemsAbility to operate both strategically and tacticallyExceptional cross-functional collaboration skillsHighly organized with strong project management capabilitiesStrong executive presence and comfort presenting performance metrics to leadershipPassion for process improvement and scalable systemsAt Glow, we believe our greatest strength is our people. We're committed to building an inclusive workplace where every team member feels welcomed, respected, and empowered to do their best work. We know that diverse backgrounds, experiences, and perspectives make us stronger as a company and better partners to our customers.Glow is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an environment free from discrimination and harassment. We make all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by applicable law.