Senior Digital Marketing Consultant

About the roleChartis Interactive is seeking a Senior Digital Marketing Consultant to support the strategy, execution, optimization, and performance analysis of integrated digital marketing initiatives across key client accounts. This role combines hands-on campaign execution and analytics expertise with growing ownership of client strategy, recommendations, and account leadership.The ideal candidate is both analytical and strategic, with strong experience across paid media, digital marketing platforms, reporting, and campaign optimization. This individual will work directly with clients and internal teams to develop performance-driven digital marketing programs across channels including Paid Search, Paid Social, Display, and Account-Based Marketing (ABM).This role is ideal for someone ready to move beyond execution-focused analyst responsibilities and take on more ownership in campaign strategy, client communication, and cross-channel planning.Duties and ResponsibilitiesSupport development of integrated digital marketing strategies aligned to client business objectives and KPIsExecute, manage, and optimize campaigns across platforms including Google Ads, LinkedIn, META, Bing, YouTube, and other paid media channelsAnalyze campaign, website, and conversion data to identify insights, trends, and optimization opportunitiesDevelop recommendations to improve acquisition, engagement, conversion, and retention performanceBuild and maintain campaign reporting dashboards, visualizations, and executive-ready performance summariesCollaborate with Digital Marketing Leads, analysts, creative teams, and analytics teams to execute integrated marketing programsUtilize AI tools and frameworks to develop and scale capabilities in day-to-day activitiesParticipate directly in client meetings, presenting campaign updates, insights, performance trends, and optimization recommendationsSupport media planning, audience targeting, testing strategies, and budget allocation recommendations and pacingExecute and analyze A/B testing initiatives across campaigns, audiences, creative, and landing pagesHelp ensure accurate campaign tracking, tagging, UTM governance, and measurement frameworksMonitor industry trends, platform changes, and emerging digital marketing opportunitiesSupport Account-Based Marketing (ABM) initiatives and campaign execution when applicableManage multiple campaigns and client priorities simultaneously in a fast-paced agency environmentNice-to-HaveExperience with ABM platforms such as Terminus, 6sense, Demandbase, or TriblioFamiliarity with CDPs, DMPs, or marketing automation platformsExperience with Looker Studio, Tableau, Power BI, or similar BI/reporting toolsExposure to SEO, CRO, or website analytics initiativesUnderstanding of GA4 event tracking, tagging, and attribution methodologiesQualifications4–6+ years of experience in digital marketing, paid media, or media planningGrowth Mindset: looking for a culture of experimentation by testing untested digital strategies and scaling successAgency or consulting experience strongly preferredHands-on experience managing campaigns across:Google AdsLinkedIn AdsMETA Ads ManagerBing AdsYouTubeExperience with analytics and reporting platforms including:Google Analytics / GA4Adobe AnalyticsLooker Studio / Data StudioTableau or similar BI toolsStrong analytical mindset with ability to translate data into actionable business recommendationsExperience presenting findings and recommendations to clients and internal stakeholdersStrong Excel/data analysis skills including pivots, formulas, and data manipulationExcellent communication, organizational, and collaboration skillsAbility to manage multiple priorities and client engagements simultaneously while taking ownership of work Bachelor’s degree preferred