Senior Account Executive (SAE) - Public Relations & Marketing

Senior Account Executive Public Relations and Integrated MarketingSummary:lotus823 is seeking a strategic, motivated, and experienced Senior Account Executive (SAE) to lead client campaigns across public relations, social media, influencer marketing, digital marketing, and content development. The SAE will play a critical role in managing day-to-day client relationships, leading campaign execution, and mentoring junior team members while collaborating with cross-functional teams.This role requires experience with strong communication, organization, and leadership skills, along with the ability to develop and execute strategic PR campaigns that drive measurable results, with an established network of media contacts and media relations in consumer goods. Experience with social media ads, influencer marketing, and digital marketing are a plus. The position is primarily remote, with occasional in-office work in Red Bank, NJ and travel as needed.Key Responsibilities:Client & Account ManagementServe as a primary day-to-day contact for assigned client accounts and lead account activitiesManage the development and execution of integrated campaigns across PR, digital, influencer, and social channelsOversee project timelines, deliverables, and reporting to ensure campaigns stay on track and achieve client goalsLead internal and client meetings including agendas, recaps, and activity reportingIdentify opportunities for expanding client partnerships and improving campaign performancePR & Media RelationsDevelop and execute strategic media outreach campaigns to secure meaningful coverage for clientsLeverage and maintain a strong network of media contacts across the technology, consumer tech, and home/housewares media landscapeIdentify and secure product placement opportunities, reviews, and editorial features across relevant media outlets.Build and manage media lists and proactively identify new media opportunitiesDraft and edit press releases, media pitches, thought leadership articles, and other PR contentMonitor media coverage and analyze results to inform future strategiesSocial Media, Influencer & Content Lead the development and execution of social media and influencer marketing campaigns aligned with client strategyDevelop campaign messaging and content plans across social, influencer, and owned channelsManage influencer identification, outreach, partnerships, and campaign performance trackingOversee the creation of content including blogs, social posts, campaign messaging, and case studiesProvide strategic recommendations to clients on social media trends, content opportunities, and audience engagement strategiesDigital Marketing & Campaign Execution (Preferred, not required)Lead integrated marketing initiatives across paid, owned, and earned channels while collaborating with internal teams to ensure campaigns are executed effectivelyDevelop campaign strategies that align PR, digital marketing, and social media efforts to maximize resultsMonitor campaign performance and analyze metrics to optimize campaign effectiveness and client reportingEnsure all campaign elements are aligned with overall client strategy, timelines, and deliverablesResearch & Strategic SupportMonitor industry trends, emerging platforms, and marketing opportunities relevant to client industriesConduct research to identify new media opportunities, campaign ideas, and partnership opportunitiesContribute to strategy development and campaign planningTeam Leadership & MentorshipMentor and support junior team members including Account Executives, Assistant Account Executives, and Account CoordinatorsDelegate work appropriately and help guide team members in executing client deliverablesParticipate in brainstorming sessions and contribute strategic ideas to strengthen client campaigns Qualifications:5+years of public relations, communications, marketing or related experience (agency required)BA or BS in communications, journalism, public relations, marketing, or related fieldDemonstrated experience managing client relationships and leading integrated marketing campaignsEstablished network of media contacts and strong media relations experience within the technology, consumer tech, and home/housewares industriesExcellent writing and editing skills across multiple content formatsStrong organizational and project management skillsAbility to manage multiple client accounts and deadlines simultaneouslyExperience mentoring or managing junior team members preferredAbility to adapt to a changing work environmentWorking at lotus823:lotus823 is a growing public relations and digital marketing agency working with clients across several industries including technology, housewares, pet, and health/beauty.This opportunity is for a full-time, remote position. Benefits include:Remote position - may be required to work in the Red Bank, NJ office from time to time for certain trainings and meetingsFlexible working scheduleUnlimited PTOHealth, dental, and vision insurance401k retirement savingsVacation stipendFitness allowanceIncentive bonus programSummer FridaysContinued training and professional developmentFlexible Maternity/Paternity work schedulesVirtual team eventsOccasional travel to office, tradeshows, media events and customer meetings requiredClient meetings may occasionally be outside of normal business hoursEssential job functions:Ability to work from home with a distraction-free environmentContinually operates a computer and other office productivity machinery Must be able to observe multiple computer screens throughout working hours Must be able to express oneself clearly and conciselylotus823 is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.