SALES & MARKETING SPECIALIST-INBOUND GROWTH DEMO SALES REMOTE TEXAS

Job DetailsJob Location: Lubbock, TX 79424Education Level: 4 Year Degree ABOUT MD BILLING  This position is with MD Billing, a company within a network of healthcare affiliates. MD Billing operates across multiple service lines, including:  • Medical billing (wound care, cardiology, vascular, and ambulatory surgery)  • Revenue cycle management (RCM)  • Chronic Care Management (CCM)  • Remote Patient Monitoring (RPM)  • Healthcare education and related services  Our divisions collaborate through shared technology and data systems, supported by a software arm focused on healthcare automation and proprietary tools.  ROLE OBJECTIVE  A revenue-focused specialist to convert inbound interest into customers through consultative, demo-led sales. This is a hybrid role that blends inbound growth execution (SEO/content/conversion optimization) with full-cycle inbound sales (discovery, demo, proposal, close). No door-to-door. Primary emphasis is selling through structured discovery and demos, supported by marketing execution and cross-functional alignment.  Remote (Texas). Standard business hours (Central Time).  CORE RESPONSIBILITIES  Sales (Primary)  • Respond to inbound leads quickly, qualify, and run discovery calls.  • Conduct live and virtual demos for software and healthcare services including CCM, RPM, and RCM.  • Manage inbound opportunities through the full sales cycle: discovery - demo - proposal - close.  • Build clear ROI/value narratives (revenue impact, operational efficiency, time savings, compliance alignment) to support decisions.  • Maintain clean lead and opportunity tracking in our internal system (stages, next steps, notes, follow-ups, and basic reporting).  • Coordinate handoffs and onboarding signals across internal teams once deals close.  Inbound Growth (Secondary)  • Develop and execute inbound marketing campaigns to attract and convert qualified prospects.  • Use analytics to define ICP/buyer personas and segment audiences for targeted outreach.  • Produce and optimize SEO-driven content and assets (service pages, blogs, FAQs, case studies, short-form video, webinar/presentation materials).  • Improve conversion paths (landing pages, CTAs, lead magnets, nurture sequences, email follow-up flows).  • Track and report funnel metrics (traffic - lead - qualified lead - demo - close) and iterate based on performance.  • Use standard analytics and reporting tools to track funnel performance and attribution.  AI-Enabled Execution  • Use AI tools to increase speed and quality across marketing and sales: research, personalization, content drafting, summarization, call notes, follow-up messaging, lead tracker updates, reporting, and workflow automation.  • Apply AI in a way that measurably improves throughput, response time, and conversion while keeping communication human and credible.  Cross-Functional Coordination  • Coordinate initiatives across MD Billing and affiliates to ensure consistent messaging and unified lead management.  • Collaborate with operations/clinical/billing teams to translate real workflows into clear positioning and demo narratives.  • Feed market and prospect feedback into product positioning and internal priorities.  Qualifications KEY QUALIFICATIONS  • Experience running discovery and demos for healthcare services or software.  • Experience converting inbound leads with disciplined follow-up and pipeline management.  • Proficiency with SEO/content fundamentals and conversion-rate optimization.  • Comfortable with analytics and performance reporting (funnels, attribution, conversion metrics).  • Strong working proficiency with AI-enabled sales/marketing tools and modern workflow automation.  • Clear communicator with strong live/virtual presentation skills.  IDEAL PROFILE  • Revenue-first operator who can own outcomes end-to-end.  • Comfortable wearing multiple hats in a small team environment without losing priorities.  • Metrics-driven (speed-to-lead, demo rate, close rate, cycle time, funnel conversion).  • Uses AI tools effectively and responsibly to scale output and improve conversion.  • Understands healthcare’s digital landscape and how buyers evaluate RCM/CCM/RPM solutions.  COMPENSATION  • Base salary: $65,000–$85,000 (depending on experience and track record).  • Performance-based raises and bonuses tied to role outcomes and performance metrics.  APPLICATION INSTRUCTIONS  Submit your resume. Include links if available (LinkedIn, portfolio, case studies).