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Product Marketing Manager (US Remote)

Feathery
7 hours ago
Full-time
On-site
United States
About FeatheryFeathery automates data intake workflows for insurance and wealth management companies. Industry leaders rely on Feathery to power mission-critical workflows like underwriting, client onboarding, and automated account openings.With rapid revenue growth and expanding enterprise demand, we’re scaling our go-to-market engine to drive pipeline and accelerate growth across financial services.Why We’re HiringAs Feathery scales across financial services, we’re investing in a world-class go-to-market motion to keep pace. With growing enterprise demand and new product capabilities rolling out quickly, we need strong product marketing to sharpen our positioning, accelerate adoption, and enable our Sales and Customer Success teams to win.We’re hiring a Product Marketing Manager to own strategic positioning, competitive differentiation, product launches, and the voice of the customer. You’ll help shape how Feathery tells its story internally and externally, translating complex product capabilities into clear narratives that resonate with enterprise buyers.You’ll collaborate closely with Product, Sales, Customer Success, and Leadership to refine our market strategy, influence product direction, and build the messaging and enablement that help win enterprise deals.About the RoleWhat makes this an exciting role to step into? You’ll have significant ownership, with a few things that make this opportunity stand out:Driving an AI-native marketing organization, shaping marketing in the AI eraWe have lots of fun making videos for launches: see examples for our Robin launch and ProposalsAbility to build and hire a team, and grow into a marketing leaderYour scope will blend product positioning, messaging, and storytelling; go-to-market strategy and product launches; sales enablement and competitive intelligence; customer and market research; and close collaboration across Product, Sales, Customer Success, and Leadership — from understanding customer pain and competitive dynamics to developing compelling narratives that drive adoption.What You’ll DoGo-to-Market, Positioning & Product LaunchesDefine and evolve Feathery’s core messaging, positioning, and value propositions across insurance and wealth managementLead go-to-market strategy for new products and feature launches, from narrative and positioning through enablement and launch executionTranslate complex product capabilities into clear, compelling messaging for enterprise buyersPartner with Product and Marketing to bring new capabilities and use cases to marketSales Enablement & Competitive IntelligenceDevelop customer-centric collateral including decks, one-pagers, case studies, product pages, and other GTM assetsPartner with Sales and Customer Success to build enablement that helps win competitive deals, shorten deal cycles, and expand accountsAnalyze competitors, market trends, and buyer insights to strengthen Feathery’s differentiationEnsure internal teams are aligned on the latest product updates, positioning, and GTM prioritiesCustomer & Market InsightsChampion customer research and voice-of-customer initiatives to refine messaging and identify new opportunitiesDevelop customer stories and case studies that demonstrate Feathery’s impactPartner with Product to inform roadmap priorities based on customer insights, usage patterns, and feedback from the fieldIdentify emerging customer needs, use cases, and market opportunities across insurance and wealth managementAbout You5+ years of B2B SaaS Product Marketing experience, including ownership of product launches and go-to-market programsProven track record of positioning technical or workflow automation products for enterprise customersExceptional storytelling and communication skills — able to distill complex technology into compelling narrativesExperience building sales enablement and competitive intelligence programsStrong cross-functional collaboration skills across Product, Sales, Customer Success, and MarketingDeep curiosity about customers and how they evaluate and buy technologyAbility to operate both strategically and tactically in a fast-paced environmentBonusExperience in financial services, insurance, wealth management, or other regulated industriesTechnical proficiency or familiarity with APIs, workflow automation, or data platformsExperience with AI-powered productsBackground in high-growth B2B SaaS environmentsWhat We OfferCompetitive compensation and equityHRA health planUnlimited PTORetirement: 401(k) planA supportive, low-ego team that values ownership and growthCompany offsites to connect and recharge Feathery is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or any other legally protected characteristic. We’re committed to building an inclusive team and provide reasonable accommodations upon request.