Performance Marketing Strategist (Agency)

The Short of It We’re looking for a senior performance marketer with experience leading execution across most core channels of the modern marketing stack (email, content, SEO, paid media, and/or HubSpot & RevOps), paired with strong client-facing experience and team management skills. This role is ideal for someone who wants to deepen their ability to lead delivery, manage clients, and coordinate teams while driving measurable results. We’re looking for a doer with leadership potential. Overview Looking for a role where you can lead delivery, not just support it? At ProperExpression, our Performance Marketing Strategists are execution leaders, not meeting runners. This role sits at the center of client delivery – translating strategy into action, leading project managers and specialists, and owning the quality, results, and momentum of client work. It’s a senior, client-facing delivery role for marketers who understand how modern marketing works in the real world. If you enjoy working directly with clients, coordinating complex marketing programs, and holding work to a high bar across channels – we would be delighted to meet you! About ProperExpression ProperExpression is a fully-remote boutique growth marketing agency focused on the B2B SaaS and Financial Services industries. We partner with ambitious clients to build predictable, scalable growth engines across channels, including SEO, content, paid media, email, and RevOps. We are a HubSpot Platinum Partner and have been recognized by Clutch and Excellence.com as a top-performing agency. Despite being a relatively young agency, we’re growing quickly and intentionally, and building the next phase of the firm with people who want real ownership, real impact, and room to grow. We also laugh a lot, don't take ourselves too seriously and try to make any excuse to eat good food - sharing food experiences has become a bit of an internal culture with life of its own. The Role (What You’ll Actually Do) As a Performance Marketing Strategist, you will lead account teams made up of channel specialists (PPC, SEO, creative, copy, web dev etc.) and project managers to deliver results and ROI for our clients. You will be expected to: Collaborate on strategy with the Account Director and own executionLead day-to-day client delivery and communicationEnsure work is executed at a high standard across channelsCoordinate internal project managers and channel specialists to ensure nothing slipsMonitor performance and proactively surface insights, risks, and opportunitiesBe accountable for client results, retention, and delivery quality Key Objectives Success in this role is based on the following factors, in order of importance: Client retention: Retain clients by consistently delivering value, earning trust, and maintaining momentum.Client results: Drive measurable results through high-quality execution and ongoing optimization.Productivity: Deliver work efficiently by managing scope, team utilization and your own time. Who This Role Is For This role is ideal for a mid-career agency marketer who: Has deep hands-on marketing experience across multiple channelsEnjoys managing ongoing client relationshipsIs highly organized and delivery-orientedIs comfortable leading client meetings and explaining resultsCan coordinate complex workstreams without micromanagementWants to grow into an Account Director or VP-level role over time You enjoy being “at the tip of the spear” on accounts – close to the work, close to the client, and accountable for outcomes. Job Requirements Location & Work Setup Fully remoteMust be located in the US or CanadaMust be willing to work EST hours full-time Experience 6+ years of professional marketing experienceProven experience managing ongoing client relationships at a marketing agencyExperience overseeing multi-channel marketing programsProject management experience (formal or informal) Marketing Stack Experience You must have: Expert-level experience in at least one of the followingHands-on intermediate or higher experience in at least threeFamiliarity with all, with no more than 1–2, with zero experience Marketing areas: Email & Marketing AutomationContent MarketingSEOPaid SearchPaid Social (LinkedIn and/or Meta)HubSpot and/or RevOps You will be expected to: Discuss these channels confidently with clientsInterface intelligently with channel specialistsAssign work and evaluate qualityExplain performance and tradeoffs Soft Skills & Attributes Highly organized and detail-orientedProactive and responsiveStrong written and verbal communicatorProblem-solver with a “figure it out” mentalityComfortable managing ambiguityResilient and determinedMotivated to challenge themselves and continuously learn Benefits Health InsuranceDental InsuranceVision Insurance401KPTOAnnual Retreat (this year we’re going to Cancun!)Fully remote work environment Application Instructions To be considered, please follow these instructions carefully: Submit your resume in PDF formatIn the “Additional Comments” field, tell us: What is your favorite food and whyIf we schedule an intro call, be sure to ask how a bison became the spirit animal of ProperExpression