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Performance Marketing Manager - Salt Lake City

Flagright
5 days ago
Full-time
On-site
Salt Lake City, Utah, United States
About Flagright:Flagright is an AI operating system for financial crime compliance used globally by Fortune 500 companies, large banks, fintechs, and fast growing startups. Flagright enables real-time risk detection, automated investigations, and intelligent decisioning, helping compliance teams operate at their full potential in the fight against financial crime.We operate as a lean, high-performance team with high individual ownership and direct access to leadership.Role overview:Our Marketing team drives our brand presence across target markets. From customer engagements to integrated campaigns, they champion Flagright’s story, drive pipeline acceleration, and help customers discover our value through strategic, impactful programs.We are hiring a Performance Marketing Manager in Salt Lake City to own our global paid acquisition strategy. You will build and operate a disciplined paid engine across search, social, and retargeting, optimized for qualified pipeline, not cheap leads.You will be expected to cut weak spend quickly, double down on what works, and push back on anything that does not drive real pipeline. This role requires strong judgment on where to invest, the discipline to say no to low-quality growth, and a clear focus on revenue impact over activity.People who thrive at Flagright:Have been knocked down before and gotten back upAre resourceful—they figure things out with whatever tools are availableHave strong opinions and can defend themLearn fast because they're hungryWant to work with no-BS people building something importantPeople who struggle here:Need extensive hand-holdingView high expectations as “unreasonable”Actually prioritize work-life balanceCan’t handle ambiguity or rejectionPrefer consistent routine over fast-changing prioritiesKey responsibilities:Own paid search, paid social, retargeting, review site capture, and landing page testing for high-intent demand and targeted mid-market playsBuild and manage a disciplined paid engine focused on qualified pipeline, not low-quality form fillsSupport enterprise motion where performance is effective, including retargeting, intent capture, event surround, competitor terms, review platforms, and select account clustersLead conversion optimization across landing pages, forms, offers, and nurture entry pointsManage media budget allocation, pacing, and performance reporting in partnership with Marketing OpsContinuously evaluate performance, cut underperforming spend, and reallocate toward channels driving qualified pipelinePartner closely with content to ensure paid programs are supported by strong offers and high-converting destination pagesPartner with Sales and GTM teams on the definition of quality to ensure channel optimization reflects intended pipeline outcomesWho we are looking for:A B2B performance marketer with experience in long, complex SaaS sales cycles, not just low-consideration lead generationStrong judgment in paid search and LinkedIn, with a clear understanding of where each channel drives real impactDeep understanding of retargeting, review platforms, and landing page experimentation in an enterprise contextCommercially sharp, with the ability to prioritize pipeline quality over vanity metrics like CPLComfortable operating with imperfect data while maintaining high standards for measurement and rigorAble to think beyond channels, with a strong grasp of funnel dynamics and buying intentCollaborative operator who works closely with GTM and Content team, not in silosBased in Salt Lake City with right to work in the USA (visa sponsorship not available)Preferred experienceExperience supporting both enterprise capture and mid-market demand.What we offer:Product with clear, real-world differentiationHigh-bar environment focused on execution, learning, and continuous improvementGet equity from day 1 at a Y Combinator startupWork alongside a highly competent, top-tier team, including professionals from Y Combinator, ex AWS, and PalantirEnjoy a low-bureaucracy environment, minimal meetings, and an asynchronous communications culture