Organic Growth Marketing Manager

Are you an amazing growth marketing manager?  Do you have the expertise and knowledge to navigate the fast-changing landscape that is organic marketing?  Platphorm is looking for an Organic Growth Marketing Manager who can own the organic growth channels across our portfolio of products.You will have the opportunity to help guide our company’s new organic strategy in relation to AEO and LLM-driven search, while working for a small tech company that is stable and profitable.Platphorm, LLC builds innovative multi-modal information exchanges and provides a soup-to-nuts system that allows businesses to build scalable, reliable marketplaces where buyers pay sellers for information delivered by voice, mail, chat, SMS, or recorded phone message.The marketplace we've built enables anyone to provide fee-based advice in their area of expertise, at a price of their choosing, and for others to find them and pay for a conversation. The interaction can happen over the phone, email, text, or chat.Responsibilities:Own organic search strategy end-to-end across multiple brands, including but not limited to keyword and intent research, content roadmap, on-page optimization, internal linking, and structured dataBuild and guide our growing answer-engine optimization (AEO) practice, ensuring our brands are cited and recommended by LLMs and AI search products, and measuring visibility in those surfacesWork with the marketing and community teams to build an authentic presence on Reddit and similar platforms: value-first participation, monitoring brand mentions, identifying communities where we can genuinely contribute, and building programs that put our real users and service providers in front of communitiesProduce content pieces yourself (landing page copy, comparison pages, guides)Partner with engineering on technical SEO fixes, and make the business case for that workSupport the broader marketing team with organic-informed input on landing pages and content, and assist on social content, strategy, and execution as neededReport on organic's contribution in business terms, including qualified traffic, signups, and revenue attribution, not just rankings or viewsQualifications:3–5 years in SEO, organic growth, or content-driven acquisition roles with demonstrated ownership of results (traffic, signups, or revenue; not just rankings)Must be comfortable working with consumer platforms that contain adult themes, mature content, and dating-related contentStrong technical SEO fundamentals, including crawl analysis, JavaScript rendering issues, structured data, Core Web Vitals, and analyticsWorking knowledge of AEO/GEO and a point of view on how LLM-driven search changes organic strategyGenuine Reddit fluency. You understand community norms, what gets brands banned, and how to build presence that compounds rather than shortcuts that backfireSolid writing ability; you can produce publishable content yourself when neededComfort with data: GA4, Search Console, at least one major SEO toolset (Ahrefs, Semrush, or similar), and spreadsheet-level analysisHands-on experience with AI-assisted tools in your workflow and a point of view on how they change organic marketingClear, direct communication style; comfortable partnering with senior leadership and cross-functional teams; self-directed and accountable for resultsAbility to work with a team in a remote setting, and stay active with communication between team membersPreferred:Experience in restricted or sensitive ad categories (adult, dating, gambling, CBD, etc.) where organic carries the acquisition loadFamiliarity with marketplace or creator-economy business modelsExperience recruiting or coordinating user/creator participation in community programsBenefits include:Fully remote position with two in-person meetings per yearHealth, dental, and vision insurance401K matching program with no vesting periodFlexible Spending AccountGenerous PTO plan and 12 company-paid holidays plus your birthdayFrequent virtual team-building eventsFriendly and diverse coworkersA rare setup for an organic marketer: direct access to decision-makers and businesses where your work visibly moves revenue