Marketing Specialist

Marketing Coordinator (Remote – US | Part-Time)Altai Systems delivers association-specific CRM software built within the Microsoft Dynamics 365 CRM platform. Our mission is to deliver highly performant solutions allowing non-profits to spend less time in the back office, and more time changing the world.We’re seeking a talented and driven Marketing Coordinator to lead our marketing efforts through digital campaigns, content development, events, partnerships, and brand awareness initiatives. This role is ideal for a creative, data-minded marketer who enjoys building meaningful connections with prospects and clients through thoughtful, high-impact communications.What You’ll DoMarketing Strategy & Campaign ExecutionDevelop and execute a comprehensive marketing strategy to drive pipeline growthBuild engaging drip campaigns, retargeting initiatives, and funnel-nurture programsCreate client retention and engagement campaigns, including onboarding sequences, product launches, referral / reference initiatives, and other engagement communicationsEvent Marketing & ManagementDesign innovative campaigns to increase brand awareness at regional and national industry eventsOwn event logistics from planning through execution, including travel coordination, booth selection, design, and attendee engagementContent MarketingProduce high-quality marketing content such as blogs, white papers, case studies, and campaign assetsEnsure content aligns with overall brand voice and strategic goalsSocial Media & Community ManagementGrow and engage our audience across LinkedIn and YouTubeCollaborate with internal and external partners to amplify thought leadership and product messagingWebsite & Digital OptimizationMaintain fresh, timely, and relevant website contentManage SEO, targeting, and conversion optimization efforts across organic and paid channelsPartner MarketingIdentify and develop strategic partnershipsCoordinate co-marketing initiatives and join branding opportunities with partner organizationsReporting & Performance MeasurementDefine KPIs for campaigns, events, and digital initiativesPresent performance insights and recommendations to company leadershipWhat We’re Looking ForThe ideal candidate is creative, energetic, organized, and self-motivated — someone who can balance strategy with hands-on execution.Required Qualifications5+ years of professional marketing experienceSoftware marketing experience preferredAssociation industry experience a plusExperience facilitating webinars (100+ attendees) using Teams or ZoomFamiliarity with modern marketing automation platformsClickDimensions experience preferredStrong understanding of Seach Engine Optimization (SEO) and Conversion Rate Optimization (CRO); experience with both organic and paid effortsExperience with A/B testing, funnel optimization, and campaign analysisProven experience leveraging AI to expedite marketing research, content development and campaign developmentExperience with Microsoft Dynamics CRM and WordPress CMSExcellent written and verbal communications skillsHighly organized with strong attention to detailAbility to manage multiple projects in a fast-paced environmentAnalytical, data-driven mindsetBonus SkillsBackground in graphic design or visual content creationLocation and Work RequirementsRemote position (US only)Candidate must live in and be authorized to work in the United States without sponsorshipEstimated 25 – 30 hours per week (will be negotiated directly with the selected candidate)Must be available between 8:00am – 6:00pm ET on workdaysOccasional off-hours work may be requiredOccasional travel for events (estimated 5% annually)Why Join Altai Systems?At Altai Systems, you’ll play a key role in shaping how associations discover, engage with, and succeed by leveraging our technology. You’ll collaborate closely with leadership, work across a variety of marketing channels, and have real ownership over campaigns that drive company growth.