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Marketing Manager

Rise Up Selects
7 hours ago
Full-time
On-site
Salt Lake City, Utah, United States
THE ROLERise Up Selects powers connection through live events. The Marketing Manager is a crucial position responsible for protecting brand integrity, maintaining market strength, and shepherding the growth of both our own brands and our clients' brands across markets.You will own day-to-day marketing across an assigned slate of projects, building the plans, running the campaigns, and reporting the results. This is a hands-on role with real ownership. You will be accountable for hitting benchmarks on the events assigned to you, not just supporting someone else who is.PORTFOLIO FOCUSRise Up Selects festivals, curated events, and venue propertiesExternal agency projects for clients festivals and eventsWHAT YOU'LL DOSTRATEGY AND PLANNINGLead marketing objectives across Rise Up Selects to consistently exceed set benchmarks and KPIsDevelop strategic marketing plans and comprehensive reporting across assigned projectsDevelop and oversee day-to-day marketing across assigned projectsEvaluate, develop, and execute new processes to streamline work across the marketing departmentCAMPAIGN EXECUTIONOversee social campaigns from ideation through execution across assigned projectsDevelop and execute direct marketing efforts, including email and SMS, across projectsOversee and execute data capture and lead generation campaigns across projectsPartner on art development to maintain Rise Up Selects as an aesthetic leader in the industryWork closely with ad buyers to ensure marketing plans are communicated, ad plans are received, and performance metrics and spend stay on trackAssist in building and maintaining local influencer marketing programs, ensuring deliverables and sales goals are metAssist in building and maintaining street team efforts, ensuring effective print and grassroots activity across projectsAssist in the development and maintenance of PR efforts as neededREPORTING AND ANALYSISEvaluate the effectiveness of marketing campaigns and advertising initiatives, providing detailed reports and insights across teamsReport regularly to the broader team on all aspects of assigned projectsEnsure decisions are driven by data rather than justified by it after the factCOLLABORATION AND PARTNERSHIPSWork closely with operations teams to ensure consistency in all marketing and branding effortsWork across departments to ensure all KPIs are metEngage with sponsors, community leaders, and other key partners to foster partnerships and support for eventsON-SITETravel as required for on-site work alongside marketing and other teams at Rise Up Selects core projects, and potentially additional properties such as Reggae Rise UpSupport day-of-show and festival marketing operationsAdditional duties as assignedWHO YOU AREEXPERIENCE2+ years of marketing experience with a record of running campaigns that moved measurable resultsExperience in live events, music, festivals, or hospitality strongly preferredExperience working on client or agency-side accounts is a plusBachelor's degree in marketing, communications, or a related field preferred; equivalent experience valuedSKILLSStrong command of both digital and traditional marketing channelsFluency with email and SMS platforms, social management tools, analytics, and project management systemsSolid analytical ability, comfortable building a plan and comfortable reading the numbers that tell you whether it's workingStrong eye for design and brand consistency; working knowledge of creative tools is a plusExcellent written and verbal communication, with the ability to present clearly to leadership, clients, partners, and vendorsWORKING STYLEEffective across multiple concurrent projects, markets, and brands without losing the detailsSelf-starting and organized, comfortable operating independently with authorityCollaborative across departments, including talent buying, production, ticketing, ad buying, and operationsAble to maintain strict confidentiality regarding corporate, strategic, financial, and client informationEnergized by a fast-paced environment and motivated by solving problems under real deadlinesGenuinely enjoys live music and the work of building an audience for itCOMPENSATION AND BENEFITSSalary range: $55,000 - $80,000 per year, based on experience.Benefits: Medical, dental, and vision insurance for full-time employees working 30 or more hours per week, starting the first of the month after 60 days of service (the company pays for basic medical coverage), a 401(k) plan, and 14 paid company holidays.WHERE YOU'LL WORKRise Up Selects values in-person collaboration and the team cohesion that comes with it. We are an office-first company, based in Salt Lake City, where real-time communication and spontaneous idea sharing keep a fast-moving business moving.For exceptional candidates we will consider remote arrangements, but this is the exception rather than the norm and requires strong self-direction and excellent communication.Travel is required for festivals and major events, and availability during evenings and weekends is expected around announce dates, on-sales, and event weeks.A note on our calendar: Time off is not available during the two weeks immediately preceding and the one week immediately following any Rise Up Selects festival or major event. We mention this upfront because it matters, our year concentrates the most demanding stretches around a handful of dates, and we want candidates to understand that rhythm before joining.This is a full-time position.Rise Up Selects provides equal employment opportunities to all employees and applicants without regard to race, color, creed, ancestry, national origin, citizenship, sex or gender, gender identity or expression, sexual orientation, marital status, religion, age, disability, genetic information, service in the military, or any other characteristic protected by applicable federal, state, or local law.Rise Up Selects, LLC is an equal opportunity employer.