Marketing Manager

Save lives, from the workplace to anyplace.The National Safety Council is America’s leading nonprofit safety advocate.  We focus on eliminating the leading causes of preventable injuries and deaths.  Through leadership, research, education, and advocacy, NSC focuses on areas where most unintentional injuries and deaths occur.  We are currently looking for a Marketing Manager to join us in our mission to save lives and prevent injuries. Position Highlights:The Marketing Manager builds, plans, manages, and executes marketing strategies to drive awareness, growth, retention, and engagement among the Council's existing and potential customers as well as connect the Council's products and services to its mission. Duties encompass the development, execution, and analysis of comprehensive marketing campaigns or programs ranging from lead generation to content marketing.What You’ll Do:Marketing Strategies—45%Develop and implement comprehensive marketing strategies aligned to the Council’s product growth goals in collaboration with product and advocacy partnersProvide creative ideation to translate business goals into marketing solutionsUnderstand market and customer segments and industry nuancesFamiliarity with digital marketing, SEO/SEM, CRM, and analytics toolsCollaborate with cross-functional teams (creative, channel owners and sales) to ensure campaign messaging and creative assets are on-brand and effectiveHelps set and manage expectations and understanding of the marketing process for program impactProject and Campaign Management—55%Translates marketing program requests into functional requirementsManage campaign budgets and timelines to ensure projects are delivered on time and within budgetDevelops copy aligned to key messages and audience insights and optimizes for each channel as appropriateManage ad hoc, cyclical or evergreen campaigns and tactics as neededAssist with traffic management for high-volume campaigns as neededAnalyze campaign performance data and adjust strategies as needed to optimize resultsStay up-to-date on industry trends and best practices to continuously improve campaign effectivenessWe’re Looking for Someone with: Bachelor’s degree in a related discipline with 2–4 years of marketing experienceProven ability to understand business opportunities and translate those into high-impact marketing programs and tacticsProficient with marketing-related software programs and digital marketing capabilities.Comfortable with copywriting for various marketing and sales channelsUnderstanding of sales process and principlesHigh level of initiative, motivated, goal oriented, persistent and a skilled negotiatorStrong decision making skills using analytical dataHandles stressful situations and deadline pressures wellExcellent written and oral communication skillsPlans and carries out responsibilities with minimal directionPrevious B2B marketing or nonprofit marketing a plusExcellent communication skills—both written and verbal—with the ability to present to small groups.Creative content development skillsAgency experience including managing external creative vendors a plusThis is a remote positionSalary for this role is $75,000Reasons You’ll Love it here: NSC cares about the safety, health, and overall well-being of our employees.  We offer competitive benefits, resources, and tools to promote a work-life balance that supports employees during all phases of life.  We offer the following:At least 20 PTO days accrued 1st year and 11 paid holidays Flexible work arrangementsComprehensive medical, dental, vision, and life insurance plansFlex spending accounts for medical and dependent care403(b) & Roth 403(b) with employer match up to 6%Reimbursable trainingDress for your dayOur hiring process is designed to give you the opportunity to shine at each step.  It starts with an assessment where you really showcase your drive for the role. From there, candidates selected for the first interview will discuss their skills and how they fit with our team. If you're a match, the second interview takes a deeper dive into your background and how you can contribute to our goals. After that, we'll make our final decision and let you know the outcome. This is our usual process, and we're excited to get to know you along the way!NSC is a Recovery-Friendly Workplace. We support individuals in or seeking recovery from substance use disorder by fostering a culture of respect, inclusion, and support. We provide access to confidential resources, reasonable accommodations, and a work environment that values your journey and contributions.NSC is an equal opportunity employer.