Marketing & Digital Manager (Temporary Replacement / Freelance)

We’re Hiring – Marketing & Digital ManagerTemporary Replacement / FreelanceAs part of a maternity leave from late February to the end of June, ETAM is looking for an experienced Marketing & Digital Manager to ensure continuity during this period.The position is available either as a 4-month replacement contract or a freelance assignment.Your roleYou will act as a key relay within the local team, with a strong focus on performance, paid traffic and digital, while supporting and leading a multidisciplinary team.Key responsibilitiesBudget & FinanceOwnership and follow-up of marketing budgetsGlobal Budget Management & ReportingDirect collaboration with the ETAM General ManagerManagement and coaching of a team of 3 peopleSupport and prioritisation across all marketing and digital pillarsDigital & E-commerceStrategic and operational support for e-commerceOversight of CRM and social media activitiesEnsuring alignment between channels and performance objectivesRetail Marketing & InfluenceCoordination of retail marketing initiativesOrganisation of events and collaborations with influencersPaid Traffic & AcquisitionManagement of the acquisition agency: briefs, content and messaging validation, regular touchpointsDaily and strategic monitoring of paid media performanceBudget allocation, ROAS tracking and optimisationStrong performance- and results-driven mindsetAffiliates & PartnershipsManagement of affiliates and partnersMonthly reviews and performance trackingProfileProven experience in performance-driven digital marketingStrong expertise in paid acquisitionComfortable managing budgets and financial KPIsHands-on, structured and autonomous profileExcellent communication skills in an international professional environmentBenefits: A flexible remote-work policy A family-owned group with a friendly, caring culture Exclusive perks (e.g. preferential rates on our collections)Through its WECARE program, the Group is committed to being demanding and transparent in the design of its collections, to innovating for a more sustainable fashion industry, and to placing people—in all their diversity—at the heart of change.