Marketing Content Specialist

Reporting to the Senior Manager of Content Strategy, the Content Specialist will help translate Squaremouth’s value proposition into powerful, revenue-driving long-form copy across our website.What You’ll DoOwn the creation of high-quality, search-intent-driven content across landing pages, long-form guides, blog articles, and email campaignsDevelop and optimize content that improves organic rankings, increases qualified traffic, and drives conversionsConduct keyword research and SERP analysis using tools such as ClearScope and SEMrush to identify content opportunities and gapsAnalyze performance using Google Analytics and Search Console to refine strategy, improve engagement, and maximize ROIContinuously refresh and optimize existing content to maintain rankings and improve user experienceMonitor competitor content strategies to ensure Squaremouth maintains a leadership position in travel insuranceIdentify timely, newsworthy travel and insurance trends to create content that captures emerging demandWhat We’re Looking ForA portfolio showcasing long-form and transactional copy is required for consideration for this role.   5+ years of copywriting experience working for an agency, in-house at a brand, or freelancing for B2C advertisers, preferably with a focus on direct response styleBachelor’s degree in English, Communications, Journalism, or related fieldExperience generating content for SEOProficiency in using tools like Surfer AI, ClearScope, and SEMRushA self-starter with excellent written and verbal communication skillsAbility to give, accept, and apply feedbackAbility to work effectively in a remote environment, both as a team member and individual contributorExperience writing for industries like insurance, fintech, or education is preferredSalary Transparency:Disclosure required under applicable law in California, Colorado, Illinois, Maryland, Minnesota, New York, New Jersey, and Washington states: The expected salary range for this position is $60,000-$70,000 and will be impacted by factors such as the successful candidate’s skills, experience and working location, as well as the specific position’s business line, scope and level. HUB International is proud to offer comprehensive benefit and total compensation packages: health/dental/vision/life/disability insurance, FSA, HSA and 401(k) accounts, paid-time-off benefits such as vacation, sick, and personal days, and eligible bonuses, equity and commissions for some positions.#SPG#RemoteDepartment MarketingRequired Experience: 5-7 years of relevant experienceRequired Travel: No Travel RequiredRequired Education: Bachelor's degree (4-year degree)HUB International Limited is an equal opportunity employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran's status, or any other characteristic protected by local, state or federal laws, rules or regulations.E-Verify ProgramWe endeavor to make this website accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact the recruiting team HUBRecruiting@hubinternational.com. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.