Marketing Campaigns Lead

Terra is the AI-native agentic pentesting platform. We run continuous, change-triggered offensive security across web apps, external networks, AI systems, and internal infrastructure, with a human on the loop. We're Series A, moving fast, and building the campaign engine that will carry us through the next stage.The roleYou own campaigns end to end. Concept to launch to reporting. Product launches, partner co-marketing, ABM plays, event-driven pushes, always-on nurture. You define what a campaign is at Terra and then you run it.You'll partner closely with PMM on messaging and positioning, and with Field and Growth on distribution, targeting, and pipeline goals. You'll either produce the assets yourself or brief and manage our in-house creative producer to get them done. Both muscles matter.This is an IC role. No direct reports. You're the campaign owner, not the campaign manager.What you'll doOwn the campaign calendar and every campaign on it: brief, plan, build, launch, measure, iterateTranslate PMM messaging into channel-ready creative, copy, and journeys across email, paid, web, social, and eventsRun partner co-marketing campaigns with names like CrowdStrike, Palo Alto, and the coalitions we sit insideShip the assets. Landing pages, emails, ad copy, one-pagers, nurture flows, sales enablement. Either you write and build, or you brief the producer and drive it to doneInstrument every campaign so we know what worked, what didn't, and what to double down onBuild the process. We have some. You'll sharpen what exists and add what's missing without turning us into a bureaucracyLogisticsRemote, US-basedTravel 10-20% for conferences, offsites, customer visits, and partner meetingsBase $145K-$180K depending on experience, plus bonus and equityReports to the CMOHow to applySend a resume and a short note on the best campaign you've run and what made it work. No cover letter templates.  is used for creating requisitions 'from scratch' Requirements 6-10 years in B2B marketing, with real campaign ownership on your resume, not just executionCybersecurity experience, non-negotiable. You know how CISOs buy, how security marketing lands, and how to write copy that doesn't get eye-rolled by a technical audiencePartner marketing chops. You've run joint campaigns with ecosystem partners and know how to navigate legal, brand, and timeline frictionScrappy. You can write the email, build the landing page, brief the designer, pull the report, and run the retro, all in the same weekComfortable in the gray zone between "here's the playbook" and "figure it out." You can execute in a defined process and build one where none existsStrong writer. If you send us a cover letter that reads like ChatGPT wrote it, we'll knowBonus: experience marketing an AI-native product, or coming from a Series A / B startup that scaled its marketing motion