Marketing and Communication Manager

About Us:Bluesky's vision is to make social more like the web itself. We're building a social media app, but beyond that, we've created a protocol that supports a broad ecosystem of applications and clients. Imagine a network of applications, from microblogging to photos to video to long-form writing, all interconnected and accessible with a shared identity. About the Role:We're looking for a storyteller and creator who can shape how the world sees Bluesky and make stories happen, not just manage them. As the Marketing and Communications, you'll own our narrative, pitch creators and media, make and commission content, run campaigns and launches, and build relationships with journalists and creators. You should be equally comfortable filming something for the feed, ghostwriting a blog post for the CEO, or briefing a reporter on technical infrastructure.This is a cross-functional role. No task is too small or too large, and you enjoy owning projects from idea to launch.Key Responsibilities:  Own Bluesky's story across press, our own channels, and the broader internetMake content yourself (posts, video, threads, explainers) and find and work with creators who make it even betterSource and manage speaking opportunities for leaders: find the conferences, podcasts, and panels that add real value, pitch them in, and prep them so they show up readyProactively pitch stories and co-create ideas with journalists and creators, instead of waiting for inboundBuild and maintain a wide network of reporters, creators, and community voices, and know which relationships matter mostPlan and run launches and campaigns for new features and moments on the networkShape the Bluesky brand and voice, and keep it consistent across everything we put outSpot what's happening on the network and across the internet, and turn it into stories and moments quicklyLead comms through hard moments with speed and honesty, and build systems that keep small fires smallWork closely with product, engineering, and community so what we say matches what we shipManage outside partners: freelancers, creators, and agenciesYou might be a good fit if you have:10+ years in communications, marketing, content, or media, ideally in tech or socialA portfolio of work you made or led: content that traveled, stories you landed, campaigns people talked aboutReal relationships with journalists and creators, and the instinct to DM them with an idea before anyone asksExceptional writing and editing skills, with the range to shift voice by platform, audience, and momentFluency in internet culture. You understand why things blow up and why most things don'tExperience in fast, scrappy environments where you shipped quickly and iteratedSteadiness under pressure, and at least one crisis you've helped navigateWe're especially excited if you:Are already familiar with Bluesky, AT Protocol, or the decentralized social landscapeHave experience working with or writing for developersHave led consumer-facing comms teams and are well-versed in crisis commsIf you have a passion for storytelling, understand the market, and have the ability to adapt to the fast-paced world of social media, we'd love to hear from you.Please include any relevant links in your resume that showcase your writing.Additional Notes:The final base salary and equity for this role will be based on the individual’s geographic location, as well as experience level, skill set, training, licenses, and certifications.Join our team and help shape the future of social!