Manager, Marketing Operations

Manager, Marketing OperationsLocation: Remote (U.S.) – Central or Eastern PreferredDepartment: MarketingReports To: VP, Revenue MarketingType: Full-TimeCompensation: $100,000-$110,000 Base Build the Marketing Engine Behind a High-Growth Mobility Technology CompanyAt Transit Technologies, we're transforming how transportation agencies, universities, airports, healthcare systems, and private operators move people. Our technology powers critical transit operations for thousands of organizations and helps facilitate more than 100 million rides annually.As our business continues to grow, so does the need for accurate, scalable, and trusted marketing operations.We're looking for a Manager, Marketing Operations who thrives at the intersection of systems, data, analytics, and business impact. This is not a campaign execution role. It is an opportunity to own the marketing infrastructure that drives visibility into pipeline, revenue contribution, and marketing performance.If you're energized by creating order from complexity, building scalable systems, and helping leadership make better decisions through data, we want to hear from you.About Transit TechnologiesTransit Technologies is a leading provider of software solutions serving public transportation agencies, municipalities, universities, airports, healthcare systems, and private operators worldwide.Our TransitOS platform supports the full spectrum of transit operations, including:Fixed Route OperationsDemand Response & ParatransitWorkforce ManagementAsset ManagementRider EngagementSafety & ComplianceFleet & Maintenance OperationsWith more than 4,000 customers and over 100 million rides supported annually, we are helping modernize mobility around the globe.The OpportunityMarketing is becoming an increasingly strategic growth driver at Transit Technologies.To scale effectively, we need a strong operational foundation that ensures every campaign, lead, and marketing dollar can be measured and optimized.This role will serve as the operational backbone of our marketing organization, owning the systems, processes, reporting, attribution, and data governance that create confidence in our decision-making.You will partner closely with Revenue Marketing, Sales Operations, Sales Leadership, and external agencies to create a high-performing, data-driven marketing engine.What You'll OwnMarketing Technology & SystemsOwn and administer HubSpot architecture, governance, and optimizationManage HubSpot integrations with Salesforce and other marketing technologiesEnsure scalability, consistency, and operational excellence across marketing systemsIdentify opportunities for automation and process improvementAttribution & Performance MeasurementBuild and maintain marketing attribution modelsDevelop reporting frameworks that connect marketing activity to pipeline and revenueEstablish consistent measurement standards across campaigns and channelsCreate actionable insights that improve marketing investment decisionsReporting & AnalyticsBuild dashboards and reporting for leadership visibilityTrack pipeline contribution, funnel performance, campaign effectiveness, and conversion metricsDeliver clear analysis that helps drive business decisionsEnsure reporting accuracy and stakeholder confidenceLead Lifecycle & Data GovernanceOwn lead lifecycle design and managementDefine lead scoring frameworks and qualification processesOptimize MQL-to-SQL handoff processesMaintain database health, governance standards, and data qualityEnsure proper tracking, UTM governance, and attribution accuracyCross-Functional PartnershipPartner closely with Revenue Marketing, Sales Operations, and Sales LeadershipAlign teams around shared definitions, reporting, and success metricsSupport agency and vendor performance measurementServe as a trusted advisor on marketing data and operational best practicesWhat Success Looks LikeWithin your first 12 months, you will:Establish trusted marketing reporting used consistently by executive leadershipDeliver clear visibility into marketing's contribution to pipeline and revenueImprove attribution accuracy and campaign measurement capabilitiesCreate scalable processes across HubSpot and SalesforceStrengthen alignment between Marketing and Sales through shared metrics and definitionsIncrease confidence in marketing data across the organizationWhat You BringRequired Experience5-8 years of B2B Marketing Operations experienceStrong hands-on expertise with HubSpot administration and optimizationExperience integrating and managing HubSpot and Salesforce environmentsProven experience building attribution models and reporting frameworksExpertise in lead lifecycle management and lead scoringStrong analytical, reporting, and problem-solving capabilitiesExperience translating complex data into actionable business insightsPreferred ExperienceSaaS or technology industry experienceExperience supporting multi-product or multi-segment organizationsFamiliarity with revenue operations and go-to-market analyticsExperience working in high-growth environmentsWho Thrives at Transit TechnologiesThe most successful team members consistently demonstrate these characteristics:Drives Results RelentlesslyYou focus on outcomes, solve problems proactively, and maintain momentum.Owns ItYou take responsibility, follow through, and operate with accountability.Thinks Critically, Acts DecisivelyYou use data and sound judgment to make informed decisions quickly.Communicates with ImpactYou create clarity, build alignment, and influence stakeholders across functions.Inspires and Elevates OthersYou help teams perform at a higher level through collaboration and partnership.Obsessed with GrowthYou continuously seek opportunities to learn, improve, and optimize.Raises the StandardYou challenge the status quo and drive operational excellence.CoachableYou welcome feedback and adapt quickly to new challenges and opportunities.What This Role Is NotTo ensure clarity, this position is:Not a campaign execution roleNot an email marketing roleNot a generalist marketing positionNot a reporting-only analyst roleThis role is for someone who wants to own the systems, processes, and measurement infrastructure that enable a world-class marketing organization.Why Join Transit Technologies?You'll join a company at an exciting stage of growth and transformation.You'll have the opportunity to influence strategy, improve decision-making, and build the operational foundation that supports our next phase of growth.Most importantly, you'll see the direct impact of your work on pipeline, revenue, and business performance.If you're passionate about data, systems, operational excellence, and helping organizations scale, we'd love to hear from you.