Manager, Marketing Communications

Work Flexibility: Remote or Hybrid or OnsiteAs the Global Marketing Communications Manager for the Neurovascular Hemorrhagic Stroke business, you will work alongside your global brand management team to develop the omnichannel plan in support of both the HEM franchise and it’s individual products. You will independently manage the successful development of each required tactic in support of both the upstream and downstream activities while working with our regional colleagues to ensure alignment across our global business.This is a remote role that is primarily based out of Fremont, CA. Travel for this role will be approximately 10% if you are located in Fremont, CA area. If you are in another location, you will need to travel to Fremont, CA the travel will increase to 20% What you will do:Use competitive insights to improve communication strategy and messagingTurn value proposition into a strong message for all customer segmentsWrite and communicate key documents: business reviews, marketing strategies, proposals and recommendationsCreate marketing communication strategies to understand, develop, and enhance the relationship between the customer and the product or portfolioLead the development and execution of the Commercialization Plan for launches and the Annual Marketing PlanEvaluate and adjust planned communications activities to maximize effectiveness and budgetProvide clear, strategic and prioritized communication to the field sales organization through written communications, presentations and informal interactionsLeverage customer data and provide customized communication support or solutionsLead, develop and execute communication strategies that drive the strategic plan for the product and/or portfolioLeverage existing marketing channel strategies, initiate new channels and make strategic channel decisions based upon ROI while tracking the impactEffectively communicate downward, upward, and outwardImplement different design media, formats, graphics, and presentation toolsDevelop effective KPI strategies for the business and use appropriate measurements tools to drive improvement in future plansCollaborates with brand marketers on the development of their Annual Marketing Plan and Commercialization Plans. Provides input into Positioning, Marketing Tactics and Communication Strategies for each planUnderstands the linkages between all components of the Big Picture frameworkLeads development of MarCom strategy, developing communication campaigns while collaborating with both Brand Manager and digital marketing manager to build out plans, tactics and budgets to achieve agreed upon goalsBridges gaps and brings together cross-functional stakeholders to ensure that team achieves final approval of messaging and tactics to deliver within deadlinesManages and ultimately owns the brand of both the HEM franchise and its associated product brands ensuring brand compliance and global consistency across all developed materialsMaintains effective relationships with key vendors through the development process of all communication tools and tacticsWhat you will need:Required:Bachelor's degree required8+ years of work experience3+ years Marketing Communications experienceExperience developing omnichannel communication plans and supporting tactics for product launchesPreferred:2+ years Med Device or Pharma experienceAgency experience is a plusExperience working with large matrix organizationExperience working with highly regulated organizationsExperience with Canva, Adobe Suite, OR marketing communications design tools102,000 - $222,300 salary plus bonus eligible + benefits. Individual pay is based on skills, experience, and other relevant factors.Travel Percentage: 20%Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.