Head of Performance Marketing (Remote)

About the CompanyOur client is disrupting the self-storage and moving industry in London through their innovative tech-first approach. As a rapidly scaling startup, they're digitalising what has traditionally been a fragmented, offline experience. Their platform allows customers to seamlessly book self-storage solutions, moving services, packing assistance, and end-of-tenancy cleaning with unprecedented transparency and flexibility. With the upcoming Series A, our client has established solid market traction across the UK, with sights set on Dubai and US expansion.The MissionTransform the moving and storage experience from a notoriously stressful hassle into something remarkably straightforward and accessible. By leveraging technology and maintaining a laser focus on customer satisfaction, they're building a solution for urban professionals and businesses who expect digital-first, transparent services that just work.The OpportunityAs a Head of Performance Marketing, you'll take full ownership of a substantial monthly ad budget across all digital channels. Working directly with the Founder/CEO, you'll have the autonomy to optimise and scale acquisition strategies for moving and storage verticals. This represents the rare chance to demonstrably impact a startup's growth trajectory, with clear career progression as the company expands internationally.What You'll DoTake complete ownership of performance marketing channels and strategy, with hands-on management of a £100,000+ monthly budgetDevelop and relentlessly optimise customer acquisition costs and lead quality metrics across moving and storage servicesDrive measurable growth by meeting and exceeding acquisition targetsApply sophisticated analytics to optimise the full acquisition funnel from awareness to conversionIdentify, test and scale new acquisition opportunities through data-driven experimentationExecute campaigns end-to-end - from strategy through implementation to optimisationDeliver meaningful performance insights to leadership that drive strategic business decisionsWhat You Bring8+ years of hands-on performance marketing experience, with at least 3 years in startupsProven track record scaling startups through digital acquisition (ideally from £2–5M to £15M+)Deep practical knowledge of UK digital acquisition channelsExperience in high-growth startups with demonstrable impact on company growth metricsExceptional analytical capabilities and comfort with complex funnel analysis and attribution modellingSelf-sufficient work style - you thrive working independently in fast-paced environments and are comfortable building systems from scratchAbility to work UK hours, regardless of your locationBonus: Experience in self-storage, moving, home services or marketplacesKey Success DriversData-driven decision making: You let metrics guide your strategy while maintaining creative thinkingGrowth mindset: You continuously experiment, learn and refine your approachCollaborative approach: You work effectively with founders and cross-functional stakeholdersResults obsession: You're motivated by measurable impact and growthComfort with ambiguity: You navigate uncertainty confidently and adapt quicklyOwnership mentality: You take full responsibility for outcomes and drive initiativeWhy Join?Competitive compensation: £60,000–£72,000 base salary (£5,000–£6,000 monthly), negotiable based on experiencePerformance-based bonuses tied to your marketing metricsEquity opportunity following probation periodUnlimited holiday policy with a trust-based approachRemote-friendly with flexibility on location, working UK hoursCareer progression opportunities as the company expands internationallyChance to own and rapidly scale a marketing functionWork directly with founders in a fast-moving environment where your impact is immediately visibleInterviewing ProcessHR screeningLevel 1: Interview with the CEO/Founder (General fit)Level 2: Skills assessment interviewLevel 3: Final interview with the C-level (Cultural fit)Reference and background checks after successful interviewsJob offer to the selected candidateWe are proud to be an equal opportunity workplace and are committed to equal employment opportunity regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity, or expression, sexual orientation, or any other characteristic protected by applicable federal, state or local law.