Head of Marketing (SEO, AI Search & Growth)

emote (Global)Full-Time | PermanentExecutive Leadership OpportunityBuild the Marketing Function. Drive the Growth Strategy.We're partnering confidentially with a fast-growing, digital-first professional services company seeking an experienced Head of Marketing to lead its global marketing function.This is a rare opportunity to build, own, and execute the marketing strategy for a highly respected international business operating in a complex, trust-driven industry. Reporting directly to the CEO, you'll have full ownership of brand strategy, SEO, AI search, content operations, paid acquisition, PR, conversion optimization, and marketing performance.This is not a role for someone who wants to manage agencies from a distance. We're looking for a builder—someone who enjoys creating systems, scaling growth, leveraging AI, and delivering measurable business results.Why Join?Report directly to the CEO with full ownership of the marketing functionBuild and execute global marketing strategy with significant autonomyLead SEO, AI Search (AEO), content, paid media, PR, and growth initiativesShape the future of a high-growth, digital-first organizationFully remote with the flexibility to work from anywhereLean, entrepreneurial environment where decisions are made quicklyOpportunity to build scalable marketing systems using AI and automationCompetitive executive compensation with performance incentivesWhat You'll Be DoingMarketing Strategy & LeadershipDevelop and execute the company's global marketing strategyOwn brand positioning, messaging, and market awarenessPartner directly with executive leadership to support business growthBuild scalable marketing processes and performance frameworksManage the marketing budget with a strong focus on ROI and revenue growthSEO, AI Search & Organic GrowthLead SEO and Answer Engine Optimization (AEO) strategyBuild content architecture optimized for both traditional and AI-powered searchIncrease organic visibility, authority, and qualified lead generationMonitor search performance, AI citations, rankings, and conversion metricsStay ahead of emerging AI and search technologiesContent & Brand AuthorityLead content strategy across digital channels including blogs, email, social media, video, and resource librariesBuild AI-assisted content workflows that improve quality and efficiencyEstablish the company as a recognized thought leader within its industryDrive PR and earned media opportunitiesEnsure all content reflects technical accuracy, credibility, and trustPerformance Marketing & AnalyticsOwn paid acquisition strategy across Google Ads and other digital channelsOptimize conversion rates and customer acquisition costsDevelop attribution models linking marketing performance to revenueLead lifecycle marketing initiatives to improve retention and customer valueReport marketing performance and strategic recommendations directly to the CEOWhat We're Looking ForRequired10+ years of progressive marketing experience3-5+ years leading marketing within a high-growth digital businessProven experience building and scaling marketing functionsDeep expertise in SEO, AI Search (AEO), content strategy, and organic growthStrong paid media and digital acquisition experienceExperience implementing AI-enabled content operationsExpertise in marketing analytics, attribution, and performance reportingExceptional written communication and storytelling abilitiesExperience working directly with executive leadershipPreferredExperience in financial services, fintech, legal, insurance, tax, or other trust-based professional servicesPR and earned media experienceSaaS or subscription-based business experienceGlobal B2C or B2B marketing experienceExperience leading fully remote teamsIdeal BackgroundsCandidates from the following industries are encouraged to apply:FinTechFinancial ServicesLegal TechnologyProfessional ServicesSaaSInsurTechTax & AccountingDigital Consumer ServicesWho Will Thrive Here?You'll be successful in this role if you:Think like an owner and enjoy building from the ground upBalance strategic vision with hands-on executionMake decisions based on data and measurable business outcomesEmbrace AI, innovation, and continuous experimentationEnjoy working in entrepreneurial environments with minimal bureaucracyThrive when given autonomy, accountability, and the opportunity to create meaningful impactApply TodayIf you're an experienced marketing leader looking to build, scale, and lead the marketing function for a fast-growing digital business, we'd welcome a confidential conversation.Apply today to learn more.