Inflektion logo

Head of Marketing

Inflektion
12 days ago
Full-time
On-site
Austin, Texas, United States
Imagine building not just campaigns, but the entire marketing engine that powers growth for the world’s leading brands.At Inflektion, we built the first Partnership Growth Platform designed to activate partners (affiliates, creators, influencers, publishers, brand partners, healthcare professionals) using real time personalization.Brands come to us because they want partnerships to become a predictable revenue channel, not a checkbox channel that sits in the corner.We deliver outcomes.Our product, sales and operations are now in place. Now we are looking for the person who will build and scale the marketing engine that drives our next stage of growth.Your mission: Build and scale Inflektion’s marketing engine. Create the systems that generate predictable, qualified pipeline and make us the category-defining name in partnership marketing.We’re all-in on partnership marketing, and we grow the way we ask our brands to grow: through partners who already have trusted audiences, like creators, podcasters, and KOLs, rather than renting attention through Meta, Google and LinkedIn Ads.This role is about architecting the systems, building/scaling the channels, and creating the content that turn strangers into qualified buyers, and turn Inflektion into a recognized name in the category, amongst the billion dollar competitors out there.Build with LeverageAt Inflektion we believe the best operators do not rely on manual work. They build systems.This may include:Automating content production and reportingSystemizing data analysis on our various channels and partnersTurning performance data into scalable, compounding growth loopsUsing AI agents to automate the easily repeatable tasksWhat You’ll DoWe want to be transparent about what this role requires.This is not a brand-awareness-only role.This is not an agency-management role.This is not a campaign-by-campaign role.This is a builder role.You will be responsible for architecting and scaling a marketing engine that produces predictable, qualified pipeline and category leadership.You will need to:Think from pipeline and revenue backwardsDesign the systems required to hit those numbersExecute quickly with limited guidanceCommunicate clearly with executive level thinking, working directly with the CEOYou enjoy experimenting with AI and automation to move faster and operate with leverage.If your default approach is bespoke execution rather than building scalable systems, this role will likely feel frustrating.What You’ll OwnMarketing Strategy & BudgetOwn and allocate the total marketing budget across channels, with full accountability for return on every dollar.Devise the channels and methodologies required to scale lead generation now that product and operations are in place.Translate growth goals into clear KPIs for pipeline volume, lead quality, and marketing-sourced revenue.Demand Generation & Lead SystemsBuild the inbound and outbound systems that generate qualified leads at scale.Coordinate closely with the sales team on lead quality, qualification, and handoff.Stand up the marketing operations stack (attribution, reporting, routing) so every channel’s ROI is visible.Partnership MarketingBuild and scale partnerships across different channels: social influencers, podcasters, and KOLs alongside our existing conference and referral motions.Spin up and expand our referral programs across both existing brands and affiliates.Construct partnership deals and design the compensation structures that make partnership programs perform.Content, Website & Brand AuthorityRevamp the website into a conversion engine that reflects the category we are defining.Launch and manage content marketing: thought leadership (in collaboration with the CEO), signature points of view, and case studies that build authority.Develop the brand voice and narrative that makes Inflektion the name buyers and the industry think of first.Search, AEO & LLM VisibilityOwn SEO and AEO visibility, including the monitoring tools that track answer-engine presence.Build Inflektion’s visibility inside LLMs: figure out exactly what it takes to make us the answer when buyers ask AI about partnership marketing technology.AI-Forward SystemsUse AI and automation as core marketing infrastructure: content, personalization, lead enrichment, and reporting.Continuously identify opportunities to replace manual tasks with scalable systems.Pair strong copywriting with AI so the team ships high-quality marketing work fast, without scaling headcount or agency spend.Continuously evolve the marketing stack as new AI tools and capabilities emerge.Cross Functional LeadershipWork closely with the CEO and co-founder to shape go-to-market strategy.Partner with Sales on lead quality and conversion, and with Product and Operations on systems and forecasting.Represent Inflektion externally as the face of our marketing and category narrative.What Success Looks LikeWithin your first year you will have:Built a scalable system that generates predictable, qualified pipeline and moves Inflektion off founder-led, referral-based growthAllocated the marketing budget across a working channel mix with clear, measurable ROIStood up and expanded referral programs across both brands and affiliates, and revamped the websiteLaunched a running content marketing engine and established measurable SEO, AEO, and LLM visibility, with AI as the default first draft for most marketing outputYour Experience and Technical RequirementsWe care less about titles and more about prior outcomes.You likely have experience in one or more of the following areas:B2B SaaS and MarTech marketingBuilding and scaling marketing organizationsPartnership and affiliate marketingHigh growth SaaS or MarTech environmentsYou should have:A track record of driving measurable pipeline and revenue through marketingExperience owning and allocating a marketing budget across channelsThe ability to design systems that scale lead generation and brand authorityExperience operating in fast moving startup environmentsClear, structured communication skillsStrong copywriting skills and the ability to operate independently and move ideas into execution quicklyWorking knowledge of SEO, AEO (and the monitoring tools), and affiliate programsExperience building referral programs and constructing partnership deals and compensation structuresYou are also comfortable using AI tools to accelerate research, strategy development, and operational workflows.The Reality CheckKnow this before reading further: this role is not for someone who:Needs heavy direction to executePrefers running someone else’s playbook instead of building their ownLeans on agencies to do the work instead of building internal systemsThinks about marketing primarily as campaigns and awareness instead of pipeline and revenueWhat You'll GetHigh Impact. You will own one of the most important growth engines in the company. Your work becomes the reason Inflektion scales and achieves its promise of disrupting the partnership marketing industry.Innovative Environment. We are remote first, global, and focused on building the category defining platform for partnership driven growth.Meaningful Work. You will define a category and make Inflektion the name buyers, partners, and the industry think of first.Growth Obsessed. You will love working alongside leaders who blend performance with personal development.Flexible Work. Remote friendly, with optional access to collaborative coworking spaces.Continuous Growth. Training and professional development opportunities tailored to you.Compensation. Competitive salary with performance based bonus and equity opportunities.Work EnvironmentHigh autonomy and proactive ownershipCommitment to adaptability, learning, and speedAppreciation for structured yet fast paced environmentsComfortable working remotely with a high execution teamAbility to collaborate cross functionally with sales, product, and ops teamsJoin a Winning TeamInflektion is the platform behind the Most Innovative Tech award at the US Partnership Awards. We were also a finalist for Best Platform against billion dollar brands.We are growing fast. Our partners and brands rave about us. Now we need the best to help scale what we are building next.Our ValuesExcellence: Push boundaries and innovate with pride.Growth: Always curious, continuously improving.Character: Integrity, kindness, and humility are non-negotiable.Dive Deeper: Read Our Vivid VisionThe application code word is Rainmaker. Include that in the right spot so that we know you read this all the way through.Ready to build something iconic?If you are still reading this, you are probably someone who:Sees opportunities where others see ambiguityMoves fast when most people hesitateThinks in systems instead of tasksUses technology and AI to operate with leverageAnd wants to build something meaningful.If that sounds like you, we would love to meet you.Fill out the application form and tell us why you are the right person to build the next generation of partner driven growth.