Head of Marketing

Role OverviewRearc is looking for a Head of Marketing to own our brand, positioning, and market presence as we scale across AI, data, cloud, and cybersecurity. You'll be the voice that translates our technical depth into narratives that resonate at the executive level, shaping everything from website architecture to thought leadership to the go-to-market strategy behind our newest service lines. If you're energised by turning complex technology into compelling stories and thrive building a marketing function in a fast-moving, ambiguous environment, this is the role for you.What You BringProven track record in B2B marketing leadership within the AI, cloud, analytics, or cybersecurity domainsPrior experience navigating the nuances of professional services or technical consulting sectors is highly desirableDeep fluency in enterprise-grade technologies and the ability to synthesize complex technical architecturesSubstantial expertise engaging with or driving growth within the United States marketCapacity to distil intricate technical value propositions into compelling, high-impact positioning and narrativesDirect, hands-on proficiency managing the following areas:Architecting website structure and content strategyDeveloping thought leadership, white papers, and detailed customer success storiesDefining comprehensive branding and messaging ecosystemsExceptional communication skills, demonstrating both verbal precision and written eleganceA highly organized and systematic approach to marketing execution and brand storytellingThrives in the high-velocity, ambiguous environment of a scaling startupWhat You’ll DoArticulate and refine the strategic messaging and positioning for our core AI, data, and cybersecurity portfoliosSpearhead the evolution of website architecture and content to accurately mirror our expanding technical capabilitiesChampion the production of high‑impact thought leadership, including white papers, technical articles, and customer success storiesEstablish and steward comprehensive branding guidelines to ensure a cohesive identity across all market-facing channelsOrchestrate and accelerate go-to-market (GTM) strategies for emerging service lines and technical offeringsCollaborate with engineering and executive leadership to distil complex technical solutions into tangible business valueCultivate a credible and consistent market presence through proactive engagement across all digital ecosystemsDiscover and implement innovative ways to package, communicate, and deliver our services to strategic partnersSome More About UsAt Rearc, we're committed to empowering engineers to build awesome products and experiences. Success as a business hinges on our people's ability to think freely, challenge the status quo, and speak up about alternative problem-solving approaches. If you're driven by the desire to solve problems and make a difference, you're in the right place!Our approach is simple: empower our people with the best tools possible to make an impact within their industry. We're on the lookout for people who thrive on ownership and freedom, possessing not just relationship-building skills but also exceptional judgment.Founded in 2016, we pride ourselves on fostering an environment where creativity flourishes, bureaucracy is minimal, and individuals are encouraged to challenge the status quo. We're not just a company; we're a community of problem-solvers dedicated to improving the lives of fellow software engineers and the customers we serve.If you're energized by building deep, lasting client relationships and eager to make a meaningful impact on our growth and our customers, we'd love to meet you. Join us, and let's solve problems together.