GTM Engineer

DescriptionAbout the RolePopmenu is hiring its first GTM Engineer to build the systems that power our go-to-market motion. This is a build role. You will design those systems from the ground up and have real latitude in deciding what gets built first.We run a high-velocity, low-ACV motion: thousands of addressable restaurants in every market we sell into, and a sales cycle typically under 30 days. Our Sales, Marketing and CX teams run well on processes they have built and refined themselves. What they do not have yet are the systems to take that repetitive work off them, orchestrate the handoffs between them, and put the right accounts in front of the right person automatically. Building those systems is how we intend to have the sharpest, most efficient go-to-market motion in restaurant technology.You will report to our Chief Business Officer and Co-Founder and work across Sales, Marketing and CX. Salesforce and Salesloft are our system of record and sequencing today, and the data, enrichment and automation around them is largely yours to build. Nobody hands you a backlog here. You will find where we are losing hours and where we are losing accounts, decide what matters most, and build the fix.What You'll OwnPipeline and TargetingA single source of truth for every addressable restaurant in our markets, US and UK, assigned to territory automatically, enriched, and scored on fit and intentAn AI-native outbound engine that turns cold restaurants into booked conversations, at a volume no team could run manuallyThe infrastructure that makes that volume possible: domain strategy, inbox rotation, warmup and sender reputationInbound speed to lead, plus routing and attribution in partnership with MarketingSales ProductivityTake the repetitive work off our AEs: list building, account research, call prep, follow-up, routing and data entryPut reps in front of prioritized, signal-ranked queues instead of a blank search barCX and Post-Sale EfficiencyBring the same leverage to onboarding, support workflows and account health scoringOrchestrate the handoffs between Sales, Marketing and CX so nothing is rekeyed, re-researched or dropped between teamsAutomate the good processes that are still being run manually, without breaking what already worksSystems, Stack and RoadmapOwn the architecture of how our GTM tools connect, and the quality of the data inside themOwn what you build end to end, including monitoring, error handling, and the guardrails on anything AI-generated that reaches a restaurantKnow our stack, know what exists in the market that we are not yet using, and make the case for what we adopt, replace or retireSet the roadmap and bring a clear, defensible point of view on what gets built firstMeasure the impact: repetitive hours removed across Sales and CX, territory coverage and data accuracy, booked conversations generated, and speed to leadRequirementsWhat We're Looking ForNon-Negotiables5+ years in GTM engineering, revenue operations, growth or marketing operations, including time owning a function rather than a slice of oneSelf-directed by default. You can point to problems you identified yourself, decided were worth solving, and drove to completionStrong SQL and working Python or equivalent. You can connect two systems with no native integrationAI in production. You have shipped AI-driven workflows that reach real customers, and you can explain your evals, guardrails and human-review step before anything goes outCRM architecture rather than administration. Salesforce or HubSpot, plus modern enrichment and orchestration tooling: Clay, n8n, Make or equivalentCommercial instinct, and a track record of shipping work with teams you do not manageStrong PreferenceHigh-velocity, low-ACV motions. Cycles under 30 days and thousands of accounts per marketRestaurant tech, hospitality SaaS, or vertical SaaSLocal business or multi-location dataExperience building without a large team, in a startup or scale-up environmentWho You AreA builder, not a maintainer. You are energized by an open scope rather than unsettled by itStrategic without being asked. You bring a point of view on what should happen next and you can defend itFocused on leverage. You measure your work by the hours and errors you take out of other people's daysBenefitsWho We ArePopmenu is a fast-growing, venture-backed SaaS company transforming the restaurant industry. We started with our patented dynamic menu technology, unleashing the power of a restaurant's most important marketing tool, the menu. Since then, we have continued innovating to solve existing and emerging challenges for restaurant operators. We do not just sell software. We partner with restaurants to help them win. Our mission is to empower owners and operators with the technology tools they need to succeed long into the future. We hire exceptionally bright, motivated people who are passionate about helping great restaurants reach their full potential.CompensationBase: $140,000 to $150,000Annual bonus target: 20% of base Equity included for every employeeWhy PopmenuOur first GTM Engineer, with meaningful ownership of the function from day oneA direct line to our Chief Business Officer and Co-FounderFull-funnel scope across Sales, Marketing and CX rather than one narrow sliceRemote across the US, a product restaurants rely on, and equity for every team memberWhat We're ServingRemote, United StatesGenuine Core Values with quarterly peer recognition through our Super BoomsGiving Back with company donations to causes chosen by team membersVisible Growth and Development in a scaling SaaS company where your impact is seen and rewardedCompany Ownership with meaningful equity for every employeeComprehensive Benefits including medical, dental, vision, 401(k), and Wagmo Wellness Plan for your pets