GTM Engineer

About DualEntryDualEntry is building the OS for finance.Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community. Career video here.Where You'll Create ImpactBuild!Own and continuously improve our GTM and RevOps setup across HubSpot and outbound toolsBuild and iterate on cold email and LinkedIn sequences, including copy, targeting, and sequencingSet up and optimize outbound workflows using Smartleads, HeyReach, and Clay - optimize the tech stack if there are better performing toolsWrite, test, and refine outbound copy for email and LinkedIn with a clear focus on booking meetingsDefine and maintain lead tracking, routing logic, and lifecycle stages in HubSpot across inbound, outbound, and LinkedInIdentify where leads drop off (forms, ads, partial bookings) and implement automated follow-upsMaintain clean, enriched data using Apollo, FullEnrich, RB2B, and NooksWhat Sets You Up For SuccessHardcore work ethic and high agency2+ years of experience in a GTM Engineer, RevOps, Sales Ops, or Marketing Ops roleStrong hands-on experience with HubSpot, including workflows, lifecycle stages, routing, and reportingProven experience building and managing outbound sequences end-to-endConfidence in writing, testing, and optimizing outbound copyPractical experience with Clay, Smartleads, HeyReach, Apollo, FullEnrich, RB2B, Demandbase, or a similar GTM stackStrong understanding of lead tracking, attribution, and follow-up workflowsHigh attention to detail and strong data quality mindsetWhy you’ll thrive hereSignificant equity ownership in one of the top AI companies in the worldYou’re joining early and will grow with DualEntryYour feedback shapes the product directlyHigh-speed, high-trust environment with high expectationsMeet the Marketing TeamAna took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!George grew organic search from 0! He’s also an ex-professional poker player so is using stochastic analysis to ensure we outperform!Bruno built 20+ AI automations to ensure everything across GTM and Marketing runs smoothly and we surface insights immediatelyCompensation & BenefitsEquity: $45,000 - $65,000Base Salary: $135,000 - $200,000Variable Compensation: $15,000 - $50,000Medical, dental & vision insuranceOne Medical membershipMental health support (Talkspace)Fertility & family-building support (Kindbody)Virtual healthcare (Teladoc Health)401(k) benefitsCommuter benefitsLearning & development budget for courses, certifications & language learningUnlimited AI tokensAI skills development & enablementFlexible PTO (27 days, including public holidays)Collaborative, in-office culture with no bureaucracySnacks, drinks, team events & more“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come” Jan Abaza, Founding Product Marketing Manager at DualEntry