Growth Marketing Manager

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.  As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Growth Marketing Manager  Location: Toronto, ON   About the role:  You'll be the engine behind OLIVER's ABM and nurture efforts in North America, translating pipeline intelligence into targeted, personalized marketing that drives real commercial outcomes. Working across sales, marketing, and executive leadership, you'll ensure our outreach to enterprise prospects is timely, relevant, and measurable.  Success means building programs that convert awareness into opportunity — and doing it in a way that sales and leadership can act on.  What you will be doing:  Develop and lead ABM strategies for net-new enterprise acquisition across 1:1, 1:Few, and 1:Many tiers  Use account-specific insights and intent data to tailor marketing activity and maximise engagement and conversion  Partner with sales, marketing, and executive stakeholders across NA, EMEA, and UK to align on target accounts and share performance insights  Report on monthly account engagement to senior leadership, translating data into clear recommendations  Own all nurture activity across Cold, Warm, and Lapsed audiences  Build and maintain a content library mapped to buyer journey stages, ensuring relevance at every touchpoint  Design and automate behavioural workflows that guide prospects through the funnel  Report on individual and brand-level engagement to support sales lead development  Own CRM and database management across HubSpot and Salesforce for the key growth markets (NA, UK, EMEA)  Maintain accurate data entry, segmentation, and platform consistency to support targeted marketing and reliable reporting  Ensure key contact engagement data is accessible and actionable for sales and leadership  Evaluate funnel performance across Awareness, Intent, MQL, and Opportunity stages  Use analytics tools to surface insights and recommend improvements to strategy, targeting, and content  Present findings clearly to cross-functional stakeholders, including remote and international collaborator  What you need to be great in this role:  Proven experience in B2B marketing, ideally within an agency or professional services environment  Hands-on experience with ABM platforms and methodologies — 1:1, 1:Few, and 1:Many  Strong working knowledge of HubSpot and Salesforce, including automation, segmentation, and reporting  Confidence building and optimizing nurture workflows based on user behaviour and intent data  Clear, direct communicator — able to present insights and recommendations to senior stakeholders across time zones  Comfortable working independently in a remote, globally distributed team  Proficiency with Gen AI tools to enhance content creation, research, and campaign iteration  Ability to critically evaluate AI outputs and apply human judgment to ensure quality and brand alignment  An agentic approach to problem-solving — able to break down complex briefs into actionable steps and work through them systematically  At the time of this posting, the base salary for this position may range from CAD $110,500.00 to CAD $123,500.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package Req ID: 15953 #LI-midsenior  #LI-FD1 Our values shape everything we do:  Be Ambitious to succeed    Be Imaginative to push the boundaries of what’s possible    Be Inspirational to do groundbreaking work    Be always learning and listening to understand    Be Results-focused  to exceed expectations    Be actively pro-inclusive and anti-racist across our community, clients and creations     OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.     OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.