Growth Marketing Manager (ABM, Paid Media & Automation)

Growth Marketing Manager (ABM, Paid Media & Automation) Company:Meera.aiLocation: RemoteEmployment Type: Full-TimeRole Type: Individual ContributorReports To: CEOCompensation : Base Salary: $90,000-100,000 (Bonus- $20,000) (Compensation is flexible and open to discussion for the right candidate) About Meera.ai Meera.ai is an AI-powered conversational automation platform serving enterprise sales teams with complex, high-volume outbound motions. Our customers manage 5,000+ leads per month and rely on coordinated, multi-touch engagement across long sales cycles. We’ve built strong positioning, messaging, and outbound capabilities. Now we’re looking for a hands-on growth operator to independently turn that into a scalable, high-performing ABM and paid acquisition engine. Must-Have Tech Stack Experience You must have hands-on experience working directly inside the following tools (or very close equivalents): Outbound & Data Layer Clay (data enrichment, workflows) Smartlead (email automation) HeyReach (LinkedIn automation) Apollo (prospecting and sequencing) BetterContact (data enrichment) Scapelli (or similar outbound tooling) LinkedIn (ads + outbound workflows) Claude or similar AI tools (for workflow + copy leverage) Marketing & CRM HubSpot (CRM + campaign tracking) ContactLevel (or similar audience syncing tools) Experience integrating outbound tools with paid platforms and CRM systems The Role We are hiring a Growth Marketing Manager to independently own and execute our ABM and paid media strategy. This is a hands-on individual contributor role. You will take our existing positioning and: Build campaigns Write ad copy Launch and manage paid programs Automate workflows Generate qualified pipelineYou will not be managing people. You will be expected to execute and deliver results. What You’ll Own 1⃣ End-to-End ABM Execution Build and manage account-based marketing campaigns targeting defined ICP accounts Pull and segment target accounts from Apollo Enrich and structure data using Clay Ensure target accounts are consistently activated across channels Own execution- from audience creation to campaign launch 2⃣ Paid Media Ownership (Strategy + Execution) Translate Meera’s positioning into high-performing ad campaigns Own ad creative strategy: Messaging angles Hooks and value props Creative testing roadmap Write ad copy across: LinkedIn Google (Search + Display) Meta YouTube Launch, manage, and optimize campaigns directly Continuously test and iterate to improve performance You are responsible for both what we say and how it performs. 3⃣ Automation & Systems Build automated workflows across: Apollo Clay BetterContact SmartLead HeyReach ContactLevel Sync audiences dynamically into ad platforms Eliminate manual processes (no CSV uploads) Connect CRM activity to campaign triggers 4⃣ Outbound + Paid Coordination Ensure accounts targeted by outbound also receive paid “air cover” Activate retargeting when accounts engage Align messaging with funnel stage and sales activity Maintain always-on presence across channels for target accounts 5⃣ Pipeline & Performance Ownership Own metrics like: Cost per meeting Pipeline generated Account engagement Improve conversion from ad → meeting Run experiments to continuously improve results You are accountable for lead generation output. What This Role Is NOT Not a strategy-only role Not a brand/content role Not a marketing coordinator position Not a team management role Not a RevOps back-office role This is a hands-on builder role focused on execution and results. Ideal Candidate Profile You’ve: Owned paid acquisition for a B2B SaaS company Built and executed ABM campaigns Written ad copy that converts Worked directly inside ad platforms and automation tools Supported outbound sales teams with pipeline generation You are: Highly hands-on and execution-focused Comfortable working independently Strong at both systems and creative thinking Able to translate positioning into performance marketing Data-driven and accountable for results Required Experience 4–7 years in growth marketing, demand generation, or performance marketing Proven experience running paid campaigns in B2B SaaS Experience with ABM or account-based targeting Strong copywriting skills for ads Experience working with marketing automation and CRM workflows Bonus: Experience with Clay or similar enrichment tools Experience integrating outbound + paid channels Startup experience Success Metrics (First 6 Months) Fully operational ABM + paid engine Automated audience syncing across tools Consistent increase in qualified meetings Improved cost per meeting Clear pipeline contribution from paid + ABM Compensation Competitive base salary Performance bonus tied to pipeline generated Equity opportunity Why Join Meera.ai Joining Meera.ai means helping build a next-generation AI customer engagement platform from the ground up. You’ll gain exposure to: • Enterprise AI products• Modern growth automation• Sales-led SaaS scaling• Early-stage startup building You’ll work directly with leadership and help shape the growth engine of the company. Work Environment We are an early-stage startup, and that means: • High ownership• Fast decision-making• Strong individual impact We operate with: FlexibilityYou manage your schedule in the way that helps you do your best work.TransparencyWe communicate openly about expectations and priorities.Access to leadershipEveryone has direct access to founders and leadership. Our Values Curiosity: We are obsessively curious about possibilities and innovation.Trust: We build relationships grounded in transparency and reliability.Empathy: We design technology that respects human conversations and emotions. Locationnewyork, New York (Remote)DepartmentMarketingEmployment TypeFull-TimeMinimum ExperienceSenior ExecutiveCompensationBase Salary: $90,000-100,000 (Bonus- $20,000) (Compensation is flexible and open to discussion for the right candidate)