Growth Marketing Lead

About ClearPoint StrategyClearPoint Strategy is a B2B SaaS company that helps organizations execute their strategy effectively through software that connects goals, measures, and results. We work with hundreds of leading public- and private-sector organizations that rely on ClearPoint to run their performance management and strategy execution processes. We’re a tight-knit, results-driven team — and we’re building a two-person marketing engine that drives measurable growth.The RoleWe’re hiring a Growth Marketing Lead to drive qualified pipeline through disciplined, data-driven marketing.  You’ll be the marketing half of a lean two-person GTM team, partnering closely with our Revenue Operations & Enablement Lead to turn insights into pipeline.This isn’t a “try everything” or “build a team” job — it’s about knowing the right few things to do, doing them right, learning from mistakes (they happen), and iterating.  You’ll operate in a constrained environment, where judgment, creativity, and analytical rigor matter more than big budgets. We want someone ruthless about priorities and opinionated about what works — that brings receipts.What You’ll DoDesign and execute integrated campaigns across paid search, paid social, email, and webOwn marketing automation in HubSpot — from segmentation to lead scoring and nurtureManage and optimize the ClearPoint website (Webflow) for conversion performanceRun A/B tests, monitor CPL and CAC, and double down on what worksBuild dashboards and partner with RevOps to track every dollar to pipelineCollaborate cross-functionally with Sales to improve lead handoff, follow-up, and conversion disciplineWhat You’ll Bring5–8 years of hands-on B2B SaaS demand generation experienceProven record of building pipeline through multi-channel campaignsStrong HubSpot and Webflow experience; comfortable in ad platforms and analytics toolsAnalytical mindset — you see data patterns, not vanity metricsBias for action — you launch, learn, and iterate quicklyCollaborative spirit — you thrive in a small, high-accountability teamWhat Success Looks Like150+ MQLs per quarter with 40%+ MQL→ Opportunity conversion$3M+ in marketing-sourced pipeline per year15% quarter-over-quarter organic traffic growth despite SEO headwindsCampaigns that deliver ≥3× ROI and prove marketing’s impact on ARR🎉 Why ClearPointYou’ll see your work directly impact revenue — no layers, no bureaucracyYou’ll partner with an experienced team that values data, alignment, and autonomyYou’ll help define what “modern, efficient SaaS marketing” looks like ⚠️ Why Not ClearPoint / Why Not This Job: This role isn’t for everyone. You probably shouldn’t apply if:You’re most energized by leading large teams or managing agencies — this is a hands-on, high-impact individual contributor role.You prefer limitless budgets over creative problem-solving — we value ingenuity and optimization over spend.You’re a perfectionist at heart — we believe progress beats perfection, and learning happens in motion.You enjoy brainstorming more than building — we focus on execution, results, and iteration.You’re looking for someone else to set the course — here, you’ll help shape the path and bring ideas to life.If this list energizes rather than discourages you — you’ll thrive here. Ready to build a marketing engine that actually drives growth? Apply now to join ClearPoint Strategy as our Growth Marketing Lead.Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Hybrid Work BreakdownIn Office (3 Days): Departmental and Team Meetings, Training and Upskilling, Collaborative Work, Customer requests and calls, Individual project work, Customer deliverables Remote (2 Days): Customer requests and calls, Individual project work, Customer deliverables Base Salary Range70,000 - $120,000 annuallyPerformance-based bonus programBenefitsCompetitive salary commensurate with your experience100% paid health insurance100% paid dental insurance401(k) programBroad range of voluntary benefits for vision, disability, life insurance, EAP, discount programs, specialized health programs, financial counseling, and more.Open vacation policy & paid holidaysProfessional development, training, and mentorship programsWhy Work for ClearPoint?Chance to get in on the “ground floor” of a tech company with startup energyAbility to make a difference from day oneFantastic colleagues and customersEmployee referral bonuses to encourage the addition of great new people to the teamTeam events and offsite retreatsCompany organized volunteer daysEligibility RequirementsCandidates must live within commuting distance of our Arlington, VA office. Employment is contingent upon successful completion of federal work authorization verification. We don't offer visa sponsorship.Employment is contingent upon successful background and reference checks.#LI-hybridInterested? Please read this posting carefully, visit our website, learn about us, and then apply. To be considered, please fill out the form and attach your resume. We needed someone yesterday, and we are excited to grow our team, so if you're a good fit, expect this process to move quickly. Pre-Employment Background Checks All offers of employment are contingent upon clear results of a thorough background check. Background checks will be conducted on all final candidates and on all employees who are promoted, as deemed necessary and may include: Social Security Verification, Criminal History, Credit History, Personal and Professional References, social media, Prior Employment Verification, Educational Verification, and Motor Vehicle Records. ClearPoint reserves the right to modify this policy at any time without notice. EEO Statement ClearPoint Strategy provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability, or genetics. We seek to build a diverse staff representative of the communities we serve. All qualified applicants are strongly encouraged to apply. Physical Requirements This is sedentary work requiring typing and other and repetitive motions. Vocal communication is required for expressing or exchanging ideas by means of the spoken word. Hearing is required to perceive information at normal spoken word levels. Visual acuity is required for operation of a computer and for observing general surroundings and activities. The worker is not subject to adverse environmental conditions.