Growth Marketing Associate

Growth Marketing AssociateFull-time, Remote (aligned to EST business hours)About UsAt The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25,000+ like-minded marketing professionals.About the CompanyYou will be joining a rapidly growing D2C pet wellness brand that’s redefining how people feed their dogs. Backed by one of the world’s leading meal kit companies, this startup combines the agility of a young brand with the scale and support of a global organization. Passionate about giving every dog a seat at the table, the company offers vet-developed recipes made with wholesome, human-grade ingredients. With an entrepreneurial culture rooted in data, creativity, and innovation, this team is shaping the future of pet nutrition.The RoleAs a Growth Marketing Associate, you’ll play a key role in scaling the company’s paid media and performance creative efforts. Reporting to the Growth Lead, you’ll manage campaigns across Meta, TikTok, influencers, and other growth channels — balancing data-driven strategy with creative experimentation. You’ll collaborate closely with designers, creative partners, and marketing stakeholders to build, test, and optimize campaigns that drive measurable results. This is an exciting opportunity to contribute to one of the fastest-growing brands in the pet care industry and grow your career in a dynamic, cross-functional team.Key ResponsibilitiesManage day-to-day execution, optimization, and reporting of growth campaigns across Meta, TikTok, influencer, and other performance channelsCollaborate with creative partners, designers, and influencers to maintain a steady pipeline of high-performing, scroll-stopping ad creativesSet up, test, and analyze experiments related to creative, discounting, user journey, and attributionTrack and report on key KPIs, providing insights and recommendations to improve ROI and campaign efficiencyWork cross-functionally with marketing, product, and analytics teams to align campaigns with broader brand initiativesIdentify and test emerging growth channels, tools, and technologies to stay ahead of performance trendsManage cost tracking, campaign setup, and performance data accuracyGet hands-on with creative production when needed — developing mockups, testing ad variations, and QA’ing tracking linksSupport seasonal campaigns, brand launches, and product expansions through data-backed execution and experimentationIdeal Candidate4+ years of experience in growth marketing, ideally within a D2C e-commerce or subscription brand2+ years of hands-on Meta media buying experienceStrong understanding of performance marketing metrics (CPM, CVR, CAC, LTV, ROI)Experience collaborating with designers, influencers, and creative partners to produce engaging ad contentAnalytical mindset with strong proficiency in Excel/Google Sheets and GA4; basic SQL a plusCreative intuition — you know what performs, why it works, and how to scale itProactive, entrepreneurial, and results-driven, with the ability to thrive in fast-paced, ambiguous environmentsTeam player with excellent communication and presentation skillsPassion for growth marketing, experimentation, and — of course — dogs 🐶Ability to work aligned to EST business hoursJoin Our TeamBe part of a collaborative, data-driven environment where your creativity and analytical skills can make a tangible impact. We offer competitive compensation, opportunities for growth, and the chance to shape the future of a mission-driven pet wellness brand. Apply now and take the next step in your marketing career.At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.