Finance Newsletter + Marketing Writer

Objective To support clients' transition into a content-driven marketing strategy by producing high-quality, accessible, and engaging finance-related content for high-net-worth borrowers, real estate professionals, and other affiliates. Profile Overview Client is seeking a dedicated finance writer to lead the creation of varied content including newsletters, blogs, case studies, and website copy. The ideal candidate should simplify complex financial topics for audiences with varying levels of financial literacy, particularly real estate agents and affiliate partners. Scope Commitment: 25 hours/month (5 hours/week) Duration: 6 month commitment with room for extension long term Responsibilities Create a monthly finance newsletter targeted at clients’ network of affiliates and clientsWrite SEO-friendly finance blogs to support brand awareness and lead generationDraft case studies based on interviews with clientsProduce website copy for pages including loan program descriptions, about page, etc.Provide email content for distribution by clients’ internal marketing teamParticipate in feedback calls or async reviews to align tone and voice Skills and Qualifications Proven experience in financial writing, especially in areas such as loan products, private banking, investment banking, and real estate financeAbility to distill complex concepts into digestible, layperson-friendly contentStrong understanding of content strategy including SEO, lead generation, and brand messagingProfessional writing/editing background with consistent attention to tone, accuracy, and clarityComfortable conducting basic client interviews for case studiesFamiliarity with creating content for newsletters, blogs, white papers, and websites About Client Client is a loan advisory firm that works with high-net-worth borrowers, private lenders, and financial institutions to provide tailored loan programs, including art loans, yacht loans, and more. While the company has operated successfully through referrals for five years, it is now investing in digital marketing and content to expand its reach and enhance brand recognition.