Field Marketing Manager - Central PA & Northern Baltimore (REMOTE)

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams.  We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!OVERVIEW:Job Duties & ResponsibilitiesRegional MarketingDevelop and execute local marketing programs that ladder up to our overarching brand campaigns and strategic initiatives and shared regional goals.With deep knowledge of local markets, provide market intelligence to influence strategies that build brand sentiment, drive sales, and increase Customer Lifetime Value.Track competitor activities and synthesize learnings into monthly reports. Develop and execute strategies to protect and increase market share.Collaborate with GO marketing team to develop strategies & messages that will resonate with local Athletes and drive traffic to the new store.Partner with the national marketing team to effectively communicate campaigns, media buys and initiatives to the Store teams.Evaluate the effectiveness of local marketing strategies, tactics, and programs and provide feedback to influence the evolution of programs, systems, and processes.Partnership DevelopmentDrive traffic & revenue by cultivating strong relationships in the community through negotiating sponsorships with sports organizations from youth to collegiate.Promote our assets (such as GameChanger, Sideline Swap, In-Store Services, assortment, promotions) to sponsorship partners and in the local community to enhance the Athlete experience and leverage our competitive advantage.Actively build and support local partnerships and own local relationship for national partnerships and activating the partnership in the local market.Collaborate with the National Partnerships and Activations team on event strategies, tactical plans and post-event analysis for programs like Licensed Hot Market, product launches, appearances, etc.Donations and GivingManage tiered giving program within territory.Serve as local brand ambassador for DICK’S Foundation by nominating leagues, teams and organizations in need of Foundation grants and distributing the grant upon approval.Organizational Process ExecutionDeliver level of excellence and professionalism on all relationships, events, and programs. Be the face of our brand in your local community.Mange Field Marketing Budget for designated markets, ensuring cost-effectiveness and ROIDevelop relationships with vendors, sales reps, and service organizations that do business with our company.Serve as approved media trained Associate capable of talking to media on behalf of DICK’S as needed.Lead & CoachLead Local HOS Marketing Specialist responsible for building community relationships and activating strategies that uniquely position House of Sport within the chain and marketplace.Provides leadership and professional development to ensure that their team and larger Field Marketing team develop skill sets and meets or exceed team and company goals.Lead cross-functional initiatives designed to drive Local marketing opportunities and coach/education cross-functional business partners.QUALIFICATIONS:Bachelor's Degree (4-year college degree) in Marketing, Advertising, Business Administration or Communications3-5 years of related experience as a regional or company merchandiser or marketing professional in a retail or multi-unit environment.Possess a valid driver’s licenseSuccessfully pass comprehensive criminal background and motor vehicle checksExcellent interpersonal and team building skillsAbility to multi-task and work independently in a fast-paced environment.Flexible availability in work schedule including some nights, weekends and holidays. Some travel within territory required.#LI-SL1VIRTUAL REQUIREMENTS:At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.To ensure a smooth and secure experience, please note the following:Cameras must be on during all virtual interviews.AI tools are not permitted to be used by the candidate during any part of the interview process.Offers are contingent upon a satisfactory background check which may include ID verification.If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone! Targeted Pay Range: $76,500.00 - $124,600.00. This is part of a competitive total rewards package that could include other components such as: incentive, equity and benefits. Individual pay is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all teammate pay regularly to ensure competitive and equitable pay.DICK'S Sporting Goods complies with all state paid leave requirements. We also offer a generous suite of benefits. To learn more, visit www.benefityourliferesources.com.