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Executive Assistant, Content Marketing

Root Financial
Full-time
On-site
Encinitas, California, United States
Executive Assistant, Content MarketingReports to: Ari (Chief Growth Officer)Type: Full-TimeLocation: RemoteCompensation: $80,000 base 10% bonus eligibilityAbout the RoleAri (CGO) operates at the intersection of content, lead generation, and marketing execution. He moves fast, is always launching new ideas, and communicates through Loom videos. This role exists to multiply his output, handling the operational and creative support that slows him down today.This is not a traditional executive assistant role. You won't be managing a calendar. You'll be building lead magnets in HubSpot, pulling clips from long-form recordings, managing a high-volume inbox, and keeping a set of growth initiatives moving forward. The right person is organized, marketing-minded, and thrives in a fast-moving, autonomous environment.What You'll DoMarketing Operations & Project ManagementTake Ari's ideas from concept to live test — building lead magnets, templates, and campaigns in HubSpot so he can see what works before handing off to the branding team.Track growth initiatives and ensure follow-through across all active projectsHelp turn ideas into actionable next steps and manage execution from start to finishAssist with launching new marketing experiments and projects as Ari identifies themHelp organize Ari's ideas and coordinate with the broader team to move them forwardPull HubSpot data to compile scorecard reporting for executive-level reviewManage advisor meeting link assignments in HubSpot based on client tier eligibilityCreate email campaigns and track effectiveness to determine optimal communication for a variety of prospectsContent SupportOrganize and manage media assets independently handled by Ari todayAssist with scheduling short-form posts that are outside of his pre-programed workflowReview long-form recordings and identify strong clips and content ideasManagement of team members executing various tasks (VA Management)Research and prepare outlined content for trending topicsOutbound management for strategic partnershipsInbox & Communications ManagementManage Ari's Gmail inbox — triage, respond, prioritize, and flag what needs his attentionHandle routine communications independently after a ramp-up periodScan the company’s general inbox for urgent prospect requests.Root Academy SupportRespond to member emails and questions about Kajabi-based Early Retirement AcademyProcess refunds and handle escalated member supportWhat We're Looking For1–3 years of experience in a marketing, content, or operations support roleStrong project management instincts — you follow through without being chasedComfortable with or eager to learn HubSpot, Kajabi, and Gmail workflowsHigh energy, fast-paced, and self-directed — you keep up with someone who moves incredibly fastStrong written communication skills; able to manage an inbox and respond professionally on behalf of othersComfortable working from Loom instructions and translating them into actionAn eye for good content — you know a strong clip when you see oneTools You'll UseHubSpot · Kajabi · Gmail · Loom · YouTube · Instagram · TikTok· Facebook · Canva · Simplified· Google Sheets · Manychat · CommentSharkWhy Root FinancialRemote-first, fully distributed teamWork directly with a high-output growth leader — steep learning curve, fast growthBe part of a firm redefining what a modern RIA looks likeCompetitive compensation with a team that takes its culture seriously