Event Marketing Manager

Event Marketing ManagerLocation: Remote | Travel: ~25–30% | Reports to: Chief Partnership OfficerAbout MonarchMonarch partners with leading women's health physicians to build modern, membership-based practices that allow for deeper relationships, more time with patients, and truly personalized care.We help physicians transition from high-volume insurance medicine into high-touch concierge care by supporting practice transformation, patient engagement, operations, growth, and long-term member experience.But Monarch is more than an operational platform. We are building a new model for women's healthcare centered around depth, continuity, prevention, and human connection.Our physicians often describe Monarch as a movement. This role sits at the center of bringing that movement to life—by creating the moments, rooms, and experiences that introduce physicians to what Monarch makes possible.Role SummaryThe Event Marketing Manager is responsible for building and running events as a core physician growth channel and supporting brand awareness efforts.You will own Monarch's full event presence from national conferences and medical society meetings to intimate local market activation and ensure that every event is purposeful, well-executed, and connected to the physician pipeline. You'll also design and run smaller-scale, market-level events specifically built to generate physician leads and deepen relationships in priority markets.This role sits at the intersection of marketing and sales. You'll work closely with senior leadership, including the CEO and Chief Partnership Officer, as well as the extended sales and Marketing teams to develop audience strategy, craft compelling messaging, and make sure event activity translates into outcomes.The strongest candidates are operationally sharp, strategically minded, and deeply comfortable owning outcomes in a fast-moving, remote environment.What Success Looks LikeSuccessful Event Marketing Managers at Monarch:Build a high-performing event portfolio that consistently generates qualified physician leadsCreate experiences that authentically reflect the Monarch brand and missionDevelop clear audience and promotion strategies that get the right physicians in the roomPartner closely with sales to ensure seamless lead handoff and follow-throughManage logistics, vendors, and budgets with precision and without needing hand-holdingWrite sharp, compelling copy that drives physician engagement and actionTrack performance rigorously and use data to improve every program over timeOperate with ownership, initiative, and a high standard for qualityKey ResponsibilitiesOwn the Event PortfolioPlan, execute, and follow up on Monarch's full event calendar, including national conferences, medical association events, field activations, and hosted experiences. Manage logistics, vendor relationships, budgets, and timelines across all programs.Drive Physician Lead Generation Through Local Market EventsIdentify and execute market-specific events designed to connect Monarch with physicians at the local level. Think intimate dinner roundtables, targeted networking activations, and programming designed to open doors in priority markets.Develop Audience and Promotion StrategyPartner with sales and marketing to identify which physicians to target, in which markets, and through which channels. Build acquisition plans and oversee the development of invitations, emails, landing pages, and follow-up sequences that bring them in.Partner with SalesServe as the connective tissue between event execution and sales follow-through. Ensure leads are captured and the sales team is set up to convert event engagement into pipeline.Track Performance and OptimizeEstablish clear metrics for every event, including attendance, engagement, and leads generated, and use that data to make subsequent events better.Execute with RigorOwn the operational details across multiple simultaneous programs so nothing falls through the cracks, including shipping, vendor contracts, staffing, on-site execution, materials development, etc.QualificationsRequired4–7 years of experience in marketing, with meaningful exposure to events, field marketing, or demand generationProven track record driving physician, professional, or B2B audience attendance and pipeline through eventsStrong writing skills—able to develop clear, compelling messaging for a professional audienceDemonstrated ability to manage event logistics, budgets, and vendor relationships end-to-endComfortable owning outcomes independently in a remote, fast-moving environmentStrong collaborator who works fluidly across sales, marketing, and external partnersWilling and able to travel approximately 25–30% of the timeA passion for improving how women experience healthcarePreferredExperience in healthcareBackground in women's health, OB/GYN, or concierge/membership medicineFamiliarity with CRM systems and pipeline trackingWhy Join MonarchHelp build the future of women's healthcare alongside nationally recognized physiciansOwn a high-visibility function with meaningful impact on Monarch's growthWork directly with senior leadership at a mission-driven company doing work that mattersBe part of a collaborative, ambitious, and deeply human teamCompetitive compensation, benefits, and performance opportunitiesAt Monarch, we believe healthcare works better when physicians have the time, autonomy, and support to truly care for people. We are building the systems, experiences, and relationships that make that possible.