Email Marketing Specialist

Job DetailsJob Location: Dallas, Texas (TX-01) - Dallas, TX 75202Salary Range: $50,000.00 - $65,000.00 Base+Commission/yearPay: $50,000 base salary + Performance Bonus based on individual performance (Projected first year earnings ~$60,000)   Who We Are: Logical Position is one of the fastest growing digital marketing agencies in the U.S. with hundreds of employees nationwide. We're constantly taking home awards including Inc.'s Best Place to Work (#3), the BBB's Torch Award for Ethics, and multiple performance-based awards from Google and Microsoft.    Why You Will Love LP: Paid Time Off: You will accrue 14 days in your first year and increases over time with tenure. Volunteer Time Off: You will accrue 40 hours in your first year. Paid Holidays: You will receive a minimum of 8 paid holidays plus 1 floating holiday every year. Health, Vision, and Dental Insurance: Eligible on the 1st of the month following 60 days of employment, and LP will cover up to 75% for the employee premium depending on the plan that you select. 401(k) Match: Eligible following 90 days of employment, and LP will match 100% of the first 4% of income contributed. Paid Parental Leave: Eligible for up to 12 weeks. Paid Bereavement: Eligible for up to 5 days. Employee Assistance Program: Access to free and confidential coaching, counseling, work-life balance, and self-help resources. Flexibility to Work From Home: We have two offices—Lake Oswego, OR and Palatine, IL — but employees may choose to work from their home address. Remote Office Space Reimbursement: Eligible for up to $100 following 30 days of employment to improve your remote office space. LP provides you a work laptop, headset, mouse, and monitor.  Work/Life Balance: We encourage a healthy work/life balance for all employees. A dynamic company with fantastic team culture atop a rapidly growing industry! Position DetailsTasks: Oversee and manage a portfolio of clients to ensure strategic alignment and continued optimization of their email marketing efforts Develop and implement new email marketing strategies tailored to client goals that drive measurable business outcomes Execute and implement email marketing deliverables across multiple platforms and ensure technical accuracy and adherence to best practices Analyze campaign performance data to implement A/B testing strategies and collaborate with team members on developing different variations to maximize conversion rates Adjust and maintain editorial calendar strategies to ensure relevance and client satisfaction Create email marketing automation/drip campaigns within a variety of email platforms to build client lists and increase engagement Collaborate with Account Managers to review project scopes; make adjustments as needed to ensure campaigns align with client goals and follow best practices Make recommendations for campaign budget increases/decreases based on existing results to support business growth Provide detailed analysis and ongoing recommendations to improve client outcomes and drive long-term value (LTV) revenue and engagement Perform basic technical updates on client sites to support campaign implementation and collaborate with website developers for more complex fixes Coordinate with other product specialists to develop omni-channel strategies that enhance email marketing efforts and support broader marketing goals Proactively complete overflow projects and tasks to ensure the department output goals and client’s needs are met Stay current with email marketing strategies and identify industry trends that could be recommended for ongoing campaign strategies in accordance with Logical Position and department best practices Required Skills & Certifications: Relevant Bachelor’s Degree or equivalent experience 1+ years of experience in agency email marketing and 1+ year of account management Proficient with Microsoft Office and advanced knowledge of Excel Strong knowledge of email service providers (ESPs) and best practices; proven ability to effectively implement campaigns and troubleshoot issues Experience with email marketing campaign analysis using a variety of analytics tools including Google Analytics and internal reporting tools Excellent time management skills; must be adaptable, reliable, and readily available to fulfill multiple tasks within set deadline Advanced interpersonal, written and verbal communication skills; able to navigate communication in a professional and timely manner Ability to collaborate effectively with a team and work independently while maintaining a high degree of accuracy and attention to detail Express high levels of drive, creativity, strategic thinking, and systematic problem-solving Portrays Logical Position’s core values: Integrity, Drive, Transparent, Dynamic, Collaborative, and Fun This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions (as covered under the Americans with Disabilities Act) expected of an employee in this position.  It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of said employee.  An employee may be asked to perform other duties as required. The application window will close once a sufficient number of qualified candidates have been identified, which may occur before or after a conditional offer is made.