Donor Marketing Manager

DescriptionNexus Family Healing is looking to hire a Donor Marketing Manager to join our fantastic Marketing and Communication team! For more than 50 years, Nexus has empowered thousands of children, families, and adults to find hope and healing. What started in 1972 as a single program in Minnetonka, Minnesota has grown into a nationally recognized network across five states. As a progressive leader in youth and family mental health, we’re driven by a clear mission: to close gaps in care and create brighter futures for those we serve.At Nexus Family Healing, we embrace diversity, promote equity, and foster inclusion. As a national mental health organization, we serve a diverse group of youth and families, and we strive for our workforce to support and represent that diversity.Pay and Schedule:Full-time remote opportunity within MinnesotaStarting salary range: $80,000-90,000 annuallyNexus’ Comprehensive Benefits Include:Four weeks paid time off (PTO) in the first year of employmentMultiple options for health insurance coverageNo-cost life insuranceShort/long-term disability insurance401k matchNEW - Talkspace Therapy Benefit for the whole familyNEW - Hinge Health Benefit for the whole familyNEW – Carrot Fertility BenefitTuition assistance and training opportunitiesAdvancement pathways and internal promotionAnd much more!Position Summary: Our Donor Marketing Manager is responsible for establishing donor marketing strategies that drive prospects and encourage acquisition of donors, aligning work with the overarching goals and objectives of the Nexus Foundation for Family Healing. In close collaboration with the Marketing and Communications team and the Foundation Team, the Donor Marketing Manager will lead strategies that identify potential donors and promote first-time giving campaigns, execute annual giving campaigns and manage core donor communications such as newsletters, welcome packets, annual reports.Primary responsibilities:Engagement and AcquisitionDevelop and implement engagement strategies for identifying and engaging potential donors.Develop and execute first-time-donor focused fundraising campaigns.Utilizing data, testing and best practices identify donor attributes and implement tactics that bring prospects further down the funnel of giving.Annual Giving CampaignsDevelop annual giving strategies focused on first-year givers and on renewal of core donor base using various tactics such as direct mail, online and peer-to-peer fundraising.Works closely with Donor Services Director to review data and adjust plans regarding renewal of support and increased support from existing donors and re-activate lapsed supporters.Collaborate with Digital Marketing Manager and Sr. Communications Manager to execute campaigns across marketing platforms and establish consistent presence for foundation activities.Donor CommunicationsLeads the development of core fundraising materials and engagement tools such as newsletters, reports, presentations, emails, welcome packets, employee-giving materials.Actively works to identify youth success stories. Articulates and shares the impact of donations to youth and families through various channels. Working with the Digital Marketing Manager and Communication Manager, maintain an active level of written and digital awareness and correspondence with all donors.Reporting & AnalyticsPartners with Foundation team to establish annual revenue goals and track progress towards those goals throughout the fiscal year.Establish acquisition performance indicators; collaborate with the Donor Services Director to analyze and interpret donor data including giving frequency, consistency, responsiveness, and events attended; identifies giving trends and patterns and creates growth goals and objectives.Requirements Required Education and Licensure:Bachelor’s degree or combination of education and related experience in marketing, communications and philanthropy5+ years experience in marketing and/or communications3+ years experience working with a development and/or engaging donors2+ years working with CRM software (Blackbaud preferred but not required)2+ years experience developing, tracking, communicating, and attaining strategic departmental goals, objectives and performance indicators.Working knowledge of nonprofit donor marketing best practices Advanced experience with Microsoft Office, Office 365, and ability to learn computer software programsValid driver’s license required. Must meet state regulating agency and Home Office driving requirementsPreferred Education and Experience:5+ years experience in marketing3+ years experience with a development and/or philanthropic entityAt Nexus Family Healing, our voices and actions are focused on recognizing, affirming and respecting people of every race, ethnic background, socio-economic status, sexual orientation, gender expression and faith. Our ICARE Values:Innovation: Leading the way and implementing creative, cutting-edge ideas and approachesCompassion: Listening, honoring differences, and showing respect, kindness, empathy care, and concernAgility: Exhibiting flexibility and adapting quicklyResponsiveness: Being quick, positive, and accurateExcellence: Demonstrating quality results that surpass ordinary standardsAPPLY TODAY TO BE CONTACTED BY OUR RECRUITING TEAM!  When you work at Nexus, you have the opportunity to change lives — including your own!